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Keywords: Retail experience
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Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2020) 34 (6): 769–783.
Published: 18 August 2020
... is among the few studies in the academic literature that considers retail experience and well-being outcomes for supermarket customers in a Latin American context. Limitations derive from the cross-sectional nature of this study. Practical implications There are implications from this study...
Journal Articles
Journal:
Journal of Services Marketing
Journal of Services Marketing (2017) 31 (4-5): 339–350.
Published: 10 July 2017
... environment Customer-to-customer interaction (CCI) Older shoppers Retail experience Today’s aging population is unprecedented. It is a global phenomenon, with profound implications for many facets of human life. According to the United Nations (2015) , until 2030, the number of people aged 60...
