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Keywords: Service encounters
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Journal Articles
Journal of Services Marketing 1–13.
Published: 04 February 2026
...Maria Sarmento Purpose This paper aims to explore how dignity is negotiated in solidarity service encounters, contributing to transformative service research ( TSR ) and services marketing. It examines how recognition and exclusion are co-created through micro-practices between service users...
Journal Articles
Journal of Services Marketing (2021) 35 (3): 325–348.
Published: 23 November 2020
... a smart shopping mall. The study integrates and draws on the service encounter model (Bitner, 1990 ; Bitner et al., 1997 ; Solomon et al., 1985), trust-commitment theory (Morgan and Hunt, 1994), flow theory (Csikszentmihalyi, 1990) and experiential value theory (Mathwick et al...
Journal Articles
Journal of Services Marketing (2021) 35 (1): 54–64.
Published: 28 May 2020
... Publishing Limited Licensed re-use rights only Older consumers Stereotype threat Service failure Service encounters Vulnerable consumers It is expected that between 2017 and 2050, virtually, every country in the world will experience a substantial increase in the size of the population...
Journal Articles
Journal of Services Marketing (2019) 33 (4): 429–435.
Published: 18 June 2019
.... Big Data Strategy Customer value Customer service Service encounters Business model Digital Service Customer experience Digital economy Digital transformation strategy Data-driven business models Machine learning AI Digital technologies Mohamed Zaki can be contacted at: mehyz2...
Journal Articles
Journal of Services Marketing (2019) 33 (1): 31–43.
Published: 24 April 2019
... Service Empathy Helping behavior Well-being Service encounters Perspective taking Caring Frontline service employees Customer care Dysfunctional customers Emphatic concern Let me hold the door for you. I may have never walked in your shoes, but I can see your soles are worn, your...
Journal Articles
Journal of Services Marketing (2016) 30 (3): 359–372.
Published: 09 May 2016
...Gerardo Joel Anaya; Li Miao; Anna S. Mattila; Barbara Almanza Purpose This paper aims to explore consumer envy in the context of service encounters. Envy-elicited cognitive appraisals, emotions, interpersonal and organizational consequences were examined. Design/methodology/approach An online...
Journal Articles
Journal of Services Marketing (2016) 30 (1): 11–15.
Published: 08 February 2016
... Emerald Group Publishing Limited Licensed re-use rights only Customer-to-customer Service co-creation Customer participation Peer-to-peer Service encounters Customer compatibility In all, 11 women were removed from the Napa Valley Wine Train in northern California for disturbing other...

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