... to develop midrange theory. While general theories operate at the most abstract level of conceptualization, midrange theories are context-specific and applied theory (theories-in-use) is embedded in empirical research. User studies Qualitative research Conceptual Marketing processes Theorizing...

... for respondents as presented in Appendix 2. © Emerald Group Publishing Limited 2012 Digital piracy Intentions Behavior Theory of the mind Method variance Frequency of past behavior User studies Electronic media An executive summary for managers and executive readers can be found...

... of the findings and some suggestions for further research in the area. Knowledge management Health services User studies Focus groups Knowledge mapping An executive summary for managers and executive readers can be found at the end of this article. A service can be defined as a performance...

... and unexpected risk in the financial markets. Credit cards Private ownership User studies Debts Decision trees Singapore Where gender is concerned, Kinsey (1981) , and Slocum and Matthews (1970) found gender and marital status to be significant determinants of credit card usage. White (1975...