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Journal Articles

How visual angle influences product recommendations in response to two-sided messages

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Sari Winahjoe, Widya Paramita, Frances Seowon Jin, Tung Moi Chiew, Arnold Japutra, Felix Septianto
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (2024) 42 (6): 1010–1027.
https://doi.org/10.1108/MIP-08-2023-0391
Published: 08 May 2024
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Journal Articles

Being moral and doing good to others: Re-examining the role of emotion, judgment, and identity on prosocial behavior

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Felix Septianto, Bambang Soegianto
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (2017) 35 (2): 180–191.
https://doi.org/10.1108/MIP-06-2016-0093
Published: 03 April 2017
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