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Journal Articles

Market orientation emphases: an exploration of macro, meso and micro drivers

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Katy J. Mason, Lloyd C. Harris
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (2006) 24 (6): 552–571.
https://doi.org/10.1108/02634500610701654
Published: 01 October 2006
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Journal Articles

Planning the future of rugby union: a study of the planning activities of UK rugby clubs

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Lloyd C. Harris, Huw Jenkins
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (2001) 19 (2): 112–124.
https://doi.org/10.1108/02634500110385390
Published: 01 April 2001
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