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Pauline Maclaran
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Journal Articles
Researching the social Web: marketing information from virtual communities
Available to Purchase
Journal:
Marketing Intelligence & Planning
Marketing Intelligence & Planning (2002) 20 (6): 319–326.
Published: 01 November 2002
Journal Articles
Critical marketing in the classroom: possibilities and challenges
Available to Purchase
Journal:
Marketing Intelligence & Planning
Marketing Intelligence & Planning (1999) 17 (7): 344–353.
Published: 01 December 1999
Journal Articles
The “glasshouse effect”: women in marketing management
Available to Purchase
Journal:
Marketing Intelligence & Planning
Marketing Intelligence & Planning (1997) 15 (7): 309–317.
Published: 01 December 1997
Journal Articles
Marketing and feminism: a bibliography and suggestions for further research
Available to Purchase
Journal:
Marketing Intelligence & Planning
Marketing Intelligence & Planning (1997) 15 (7): 369–376.
Published: 01 December 1997
