... relationship marketing has evolved from customers being passive receivers of online information and services to active co-producers and value co-creators. Research limitations/implications The paper identifies future research areas, including multiple layers of interactions, use of new technologies...

... that are not perceived adequate by customers. Such improvements would facilitate the adoption of new technology. © Emerald Group Publishing Limited 2014 Consumer behaviour New product development New technology Marketing channels According to the Cellular Operators Association of India Indian...

... UP Limited 1994 Crisis management Crisis planning Disaster planning Management information Managers Marketing New technology Risk management Strategy Training Comparatively few studies have examined the role of technology,especially computer‐aided instruction (CAI) as a tool...

...Vincent‐Wayne Mitchell Presents a case which suggests that companies in new‐technology‐based industries have a greater need for long‐term planning than those in other industries at other stages of development. During the period of an industry′s infancy, there is also a greater need for an industry...