... be contacted at: d.arli@griffith.edu.au © Emerald Group Publishing Limited 2016 Religion Youth Luxury branding The influence of religion on materialism is under researched (Cleveland and Chang, 2009 ; Cleveland et al., 2013 ; Lindridge, 2005). Most religious teachings suggest...

... as patronizing and boring. However, a new campaign focused on the more militaristic realities of war might have served only to put off the families of potential recruits to whom these youths turned for advice and support. With the face of the military presented largely through its recruitment campaigns...

... in this particular situation could be selective applied by planners of internet advertising campaigns for other products and services to other target audiences. © Emerald Group Publishing Limited 2006 Advertising media Internet Marketing strategy Youth Hong Kong The ability of the internet...

... phenomenon in a social environment distinctively different from the European norm, in the smoking context. Carolyn A. Strong is the corresponding author. © Emerald Group Publishing Limited 2006 Cigarettes Youth Socialization Greece This exploratory study was undertaken via...