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Journal Articles

From “participant” to “friend”: the role of Facebook engagement in ethnographic research

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Prabash Aminda Edirisingha, Jamal Abarashi, Shelagh Ferguson, Rob Aitken
Journal: Qualitative Market Research: An International Journal
Qualitative Market Research: An International Journal (2017) 20 (4): 416–434.
https://doi.org/10.1108/QMR-02-2016-0019
Published: 11 September 2017
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Journal Articles

From ‘me’ to ‘we’: negotiating new family identity through meal consumption in Asian cultures

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Prabash Aminda Edirisingha, Shelagh Ferguson, Rob Aitken
Journal: Qualitative Market Research: An International Journal
Qualitative Market Research: An International Journal (2015) 18 (4): 477–496.
https://doi.org/10.1108/QMR-09-2014-0086
Published: 14 September 2015
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