Keywords: Competencies
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Journal Articles
Qualitative Market Research: An International Journal (2017) 20 (2): 230–246.
Published: 10 April 2017
... related to a company’s growth, competence and core competence, particularly in an SME’s setting. This paper is structured as follows. The current study outlines the theoretical background of information quality, service convenience, digital technology, tangible/intangible assets, marketing capability...

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