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Keywords: Wine routes
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Journal Articles
Qualitative Market Research: An International Journal (2016) 19 (2): 204–224.
Published: 11 April 2016
...Ilenia Bregoli; Martin Hingley; Giacomo Del Chiappa; Valeria Sodano Purpose The aim of this article is to analyse how wine and tourism operators understand the concept of a wine route, to determine the impact that definition can have on the extent to which stakeholders working within distinct...
