... responses are derived from an entrepreneur’s self-assessment of their performance and attribution of blame for failure. Sara Quach can be contacted at: s.quach@griffith.edu.au © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Entrepreneurs Customer...

... purchasing, loyalty programmes and store locations. © Emerald Group Publishing Limited 2008 Customer relations Loyalty schemes Customer loyalty Consumer behaviour Customer relationships have been increasingly studied in the academic and professional marketing literature (Morgan and Hunt...

...) tried to link relationalism to performance but the practical value of their study to intermediaries is limited because they considered performance from the manufacturer's perspective alone. © Emerald Group Publishing Limited 2007 Intermediaries Supplier relations Customer relations...

... ; Parvatiyar and Sheth, 2000). At its most basic then, the ideological grounding of RM is simply that cooperation is better than conflict and that mutual benefit is more valuable than greed. © Emerald Group Publishing Limited 2006 Customer relations Relationship marketing Communication...

... in the traditionally white‐owned business centres of large cities. Culture (sociology) Emerging markets Customer relations South Africa It is well known that culture can influence the way consumers perceive marketing activities (e.g. Usunier, 1996 ; Aaker and Williams, 1998). Most of the research...

... at one. Supplier relations Customer relations Competences Communication technologies Automotive industry Germany In business‐to‐business markets long‐term orientation has become one of the main issues in relationships between customers and their suppliers (e.g. Crosby et al...

... Emerald Group Publishing Limited 2006 Profit Customer relations Mechanical engineering Germany Based upon a review of the existing literature, various in‐depth interviews, and two workshops with sales managers in diverse industries, we developed a questionnaire to test...

...). This is in accord with the notion that successful CRM is predicated on addressing four key areas: strategy; people; technology; and processes (Fox and Stead, 2001), and that only when all these four work in concert can a superior customer‐relating capability emerge (Day, 2003). For a business to maximize its long...

...). Internet marketing Information Target markets Database marketing Customer relations China The lynchpin of any successful customer relationship management (CRM) is customer knowledge. What do we need to know about our customers collectively and individually? The key is to know our customers...

... sector where the primary goal is the reduction of customer uncertainty (Hennig‐Thurau, 2000). © Emerald Group Publishing Limited 2004 Channel relationships Service levels Servicing Customer relations Business‐to‐business marketing The limitations of the discrete‐transaction...

...Louise Canning Richard E.   Varey . Relationship Marketing: Dialogue and Networks in the E‐commerce Era . Chichester : John Wiley & Sons   2002 . £24.95/€37.50 © Emerald Group Publishing Limited 2004 --> Relationship marketing Electronic commerce Customer...

... that organizational culture, top management support and collaboration between marketing and IT teams need to be in place to provide a supportive environment that is critical for the success of the integration. © Emerald Group Publishing Limited 2004 Internet marketing Database marketing Customer...

... of nationality. © MCB UP Limited 2003 Banking Customer relations Empowerment Market orientation Scandinavia Market orientation is a general international prescription which is based on a straightforward argument: as competition and environmental uncertainty increase, companies have...

..., such as the Political Economy of Customer Relations, Materialism and Spiritualism, Structural Proactivity, Educational and Developmental Imperatives, and Societal Relations. INTERDEPENDENCE/INDEPENDENCE In the medium and longer term most, if not all, participants in the purchasing/marketing activity have the option...