Issues

Special Issue: International Market Selection and Segmentation I. Guest Editors: Nicolas Papadopoulos, Oscar Martn Martn

Call for papers

Special issue on Internationalization patterns of small and medium-sized enterprises

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International market selection and segmentation: perspectives and challenges

Nicolas Papadopoulos; Oscar Martín Martín
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The role of context in assessing international marketing opportunities

Susan P. Douglas; C. Samuel Craig
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The PD scale: a measure of psychic distance and its impact on international marketing strategy

Carlos M.P. Sousa; Luis Filipe Lages
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A hybrid model for export market opportunity analysis

Shirley Ye Sheng; Michael R. Mullen
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A gravitational model of international retail market selection

Nicholas Alexander; Mark Rhodes; Hayley Myers
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