Issues

Special Issue: Decision-making in international marketing: past, present, and future. Guest Editors: João S. Oliveira, Magnus Hultman, Nathaniel Boso, Ian Hodgkinson, Paul Hughes, Ekaterina Nemkova, Anne Souchon

Decision-making in international marketing: past, present and future

João S. Oliveira; Magnus Hultman; Nathaniel Boso; Ian Hodgkinson; Paul Hughes; Ekaterina Nemkova; Anne Souchon
View articletitled, Decision-making in international marketing: past, present and future
Open the PDF for Decision-making in international marketing: past, present and future in another window
Add to Citation Manager for Decision-making in international marketing: past, present and future

How international marketers make decisions: exploring approaches to learning and using heuristics

Simone Guercini; Susan Maria Freeman
View articletitled, How international marketers make decisions: exploring approaches to learning and using heuristics
Open the PDF for How international marketers make decisions: exploring approaches to learning and using heuristics in another window
Add to Citation Manager for How international marketers make decisions: exploring approaches to learning and using heuristics

Owner CEO narcissism, international entrepreneurial orientation and post-entry speed of internationalization: an empirical study of exporting SMEs from China

Xiaoxuan Li; Yue Wang; Miles M. Yang; Yanzhao Tang
View articletitled, Owner CEO narcissism, international entrepreneurial orientation and post-entry speed of internationalization: an empirical study of exporting SMEs from China
Open the PDF for Owner CEO narcissism, international entrepreneurial orientation and post-entry speed of internationalization: an empirical study of exporting SMEs from China in another window
Add to Citation Manager for Owner CEO narcissism, international entrepreneurial orientation and post-entry speed of internationalization: an empirical study of exporting SMEs from China

Customer-centric strategy driving innovativeness and business growth in international markets

Sasu Tuominen; Helen Reijonen; Gábor Nagy; Andrea Buratti; Tommi Laukkanen
View articletitled, Customer-centric strategy driving innovativeness and business growth in international markets
Open the PDF for Customer-centric strategy driving innovativeness and business growth in international markets in another window
Add to Citation Manager for Customer-centric strategy driving innovativeness and business growth in international markets

When does export customer responsiveness strategy contribute to export market competitive advantage?

Dario Miocevic; Itzhak Gnizy; John W. Cadogan
View articletitled, When does export customer responsiveness strategy contribute to export market competitive advantage?
Open the PDF for When does export customer responsiveness strategy contribute to export market competitive advantage? in another window
Add to Citation Manager for When does export customer responsiveness strategy contribute to export market competitive advantage?

Bringing culture into the picture: cross-cultural differences in online customer reviews

Jong Min Kim; Eunkyung Lee; Yeosun Yoon
View articletitled, Bringing culture into the picture: cross-cultural differences in online customer reviews
Open the PDF for Bringing culture into the picture: cross-cultural differences in online customer reviews in another window
Add to Citation Manager for Bringing culture into the picture: cross-cultural differences in online customer reviews