Skip to Main Content
Ahmet H. Kirca
Close
Save search
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles

Intra‐organizational factors and market orientation: effects of national culture

Available to Purchase
Ahmet H. Kirca, G. Tomas M. Hult
Journal: International Marketing Review
International Marketing Review (2009) 26 (6): 633–650.
https://doi.org/10.1108/02651330911001323
Published: 30 October 2009
View article titled, Intra‐organizational factors and market orientation: effects of national culture
Open the PDF for Intra‐organizational factors and market orientation: effects of national culture in another window
Add to Citation Manager for Intra‐organizational factors and market orientation: effects of national culture
Journal Articles

Strategy development in international markets: a two tier approach

Available to Purchase
Carl Arthur Solberg, François Durrieu
Journal: International Marketing Review
International Marketing Review (2008) 25 (5): 520–543.
https://doi.org/10.1108/02651330810904071
Published: 12 September 2008
View article titled, Strategy development in international markets: a two tier approach
Open the PDF for Strategy development in international markets: a two tier approach in another window
Add to Citation Manager for Strategy development in international markets: a two tier approach
Journal Articles

Role of international trade shows in small firm internationalization: a network perspective

Available to Purchase
Natasha Evers, John Knight
Journal: International Marketing Review
International Marketing Review (2008) 25 (5): 544–562.
https://doi.org/10.1108/02651330810904080
Published: 12 September 2008
View article titled, Role of international trade shows in small firm internationalization: a network perspective
Open the PDF for Role of international trade shows in small firm internationalization: a network perspective in another window
Add to Citation Manager for Role of international trade shows in small firm internationalization: a network perspective
Journal Articles

The STRATADAPT scale: A measure of marketing strategy adaptation to international business markets

Available to Purchase
Luis Filipe Lages, José Luís Abrantes, Cristiana Raquel Lages
Journal: International Marketing Review
International Marketing Review (2008) 25 (5): 584–600.
https://doi.org/10.1108/02651330810904107
Published: 12 September 2008
View article titled, The STRATADAPT scale: A measure of marketing strategy adaptation to international business markets
Open the PDF for The STRATADAPT scale: A measure of marketing strategy adaptation to international business markets in another window
Add to Citation Manager for The STRATADAPT scale: A measure of marketing strategy adaptation to international business markets
Journal Articles

Business‐to‐business marketing and globalization: two of a kind

Available to Purchase
P. Matthyssens, A.H. Kirca, S. Pace
Journal: International Marketing Review
International Marketing Review (2008) 25 (5): 481–486.
https://doi.org/10.1108/02651330810904044
Published: 12 September 2008
View article titled, Business‐to‐business marketing and globalization: two of a kind
Open the PDF for Business‐to‐business marketing and globalization: two of a kind in another window
Add to Citation Manager for Business‐to‐business marketing and globalization: two of a kind
Journal Articles

Information technology and organizational performance within international business to business relationships: A review and an integrated conceptual framework

Available to Purchase
Ruey‐Jer “Bryan” Jean, Rudolf R. Sinkovics, Daekwan Kim
Journal: International Marketing Review
International Marketing Review (2008) 25 (5): 563–583.
https://doi.org/10.1108/02651330810904099
Published: 12 September 2008
View article titled, Information technology and organizational performance within international business to business relationships: A review and an integrated conceptual framework
Open the PDF for Information technology and organizational performance within international business to business relationships: A review and an integrated conceptual framework in another window
Add to Citation Manager for Information technology and organizational performance within international business to business relationships: A review and an integrated conceptual framework
Journal Articles

The importance of the internet in international business‐to‐business markets

Available to Purchase
Øystein Moen, Tage Koed Madsen, Arild Aspelund
Journal: International Marketing Review
International Marketing Review (2008) 25 (5): 487–503.
https://doi.org/10.1108/02651330810904053
Published: 12 September 2008
View article titled, The importance of the internet in international business‐to‐business markets
Open the PDF for The importance of the internet in international business‐to‐business markets in another window
Add to Citation Manager for The importance of the internet in international business‐to‐business markets
Journal Articles

Market driving multinationals and their global sourcing network

Available to Purchase
Pervez N. Ghauri, Veronika Tarnovskaya, Ulf Elg
Journal: International Marketing Review
International Marketing Review (2008) 25 (5): 504–519.
https://doi.org/10.1108/02651330810904062
Published: 12 September 2008
View article titled, Market driving multinationals and their global sourcing network
Open the PDF for Market driving multinationals and their global sourcing network in another window
Add to Citation Manager for Market driving multinationals and their global sourcing network
This Feature Is Available To Subscribers Only

or Create an Account

Close Modal
Close Modal