...Simone Guercini; Susan Maria Freeman Purpose The paper addresses the following research question: how do decision-makers use heuristics in their international business (IB) environment? Whereas, the literature has focused on entrepreneurial companies, here contrasting approaches to learning...

... to be more MD Use in higher-performing firms. The important roles of MD Clarity and MD Knowledgeability as mobilising processes of MD Use are demonstrated. Learning by doing impacts MD Use only through MD Clarity and MD Knowledgeability. Practical implications MD is a new strategic tool that can...

...-use rights only Country-of-origin Learning Brand awareness Brand evaluation Many studies have shown the relevance of the country-of-origin (COO) cue in consumers’ decision-making processes (e.g. Thakor, 1996 ; Magnusson et al., 2011 ; Sharma, 2011 ; Herz...

... the conceptual understanding of the institutional learning process in internationalisation by, for the first time, developing a framework to characterise this process. The study explores and identifies multiple types of institutional knowledge required, the sequencing of their acquisition, sources and learning...

...Mário Henrique Ogasavara; Dirk Michael Boehe; Luciano Barin Cruz Purpose Based on integrating learning, resource-based and social network theories, the purpose of this paper is to shed fresh light on the association between export experience and export performance by seeking to better understand...

... – market, entrepreneurial, and learning are all related to organizational learning priorities and reflect a higher order dynamic capability (DC), proactive learning culture (PLC). The authors assert that PLC is particularly important to SMEs whose lack of market power and resources render them vulnerable...

... concrete propositions that can be tested to develop a theory for emerging market firms. © Emerald Group Publishing Limited 2010 International business Learning Emerging markets China Case studies Given the nature of the current marketplace where a number of industries are being...

...Chris Styles; sid Gray; Fredric Kropp; Noel J. Lindsay; Aviv Shoham Purpose This study examines the interrelationships between aspects of entrepreneurial, market, and learning orientations, and international entrepreneurial business venture (IEBV) performance. Design/methodology/approach Data...

...Poh‐Lin Yeoh This study employs learning‐based theory to shed light on performance among newly internationalizing companies. Earlier studies have suggested that learning is an important goal for firms pursuing international diversification. Unlike previous studies which have focused their attention...

...Carlos M. Rodriguez Professors Blomstermo and Sharma bring to this debate the perspective of knowledge and learning, and how organizations build cognitive capabilities as the firm progresses from exporting, to a full commitment to overseas production. This refreshing perspective is presented...

...Tiger Li; J.A.F. Nicholls; Sydney Roslow Although the impact of market‐driven learning on new product success in export markets is assumed in the literature, its role is not yet empirically tested due to an absence of the concept operationalization. Develops a conceptual framework of market‐driven...