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1-20 of 29
Keywords: Firm performance
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Journal Articles
Journal of Business & Industrial Marketing 1–15.
Published: 08 July 2026
...Yuting Wang; Liangqing Zhang; Zhao Cai; Hefu Liu; Juntao Wu Purpose Digital transformation has fundamentally reshaped consumers’ expectations and requirements, and pressured firms to develop market learning capability, thereby improving firm performance. Drawing on organizational learning theory...
Journal Articles
Journal of Business & Industrial Marketing 1–18.
Published: 25 June 2026
... Limited Licensed re-use rights only Technological opportunism Firm performance Interpersonal Guanxi Government−firm Guanxi Management capability Resource-based view B2B relationships Electric vehicle industry 2025 Annual High-Level Talent Research Project of Guangdong Finance...
Journal Articles
Journal of Business & Industrial Marketing (2025) 40 (4): 1046–1064.
Published: 23 April 2025
...Asghar Afshar Jahanshahi; Fatma Sonmez Cakir; Zafer Adiguzel; Nimet Karaaslan Purpose This study investigated the intricate relationships among strategic orientation, innovation culture, market turbulence, firm performance and innovation performance within information technology (IT) companies...
Journal Articles
Prashant Mehta, Debarun Chakraborty, Nripendra P. Rana, Anubhav Mishra, Sangeeta Khorana, Kaouther Kooli
Journal of Business & Industrial Marketing (2025) 40 (2): 543–569.
Published: 31 January 2025
... of artificial intelligence (AI) technologies. The study also depicts the effect of the adoption of AI technologies on competitive advantage and firm performance. Design/methodology/approach The study examines how the adoption of AI technologies impacts firms’ competitive advantage and performance. The study...
Journal Articles
Hengky Latan, Ana Beatriz Lopes de Sousa Jabbour, Charbel Jose Chiappetta Jabbour, Murad Ali, Moacir Godinho Filho
Journal of Business & Industrial Marketing (2025) 40 (1): 156–172.
Published: 12 December 2024
... or absence of evidential value in published findings within the field of servitization research. Specifically, it evaluated whether the findings of published articles on the relationship between servitization and firm performance were free from p-hacking and selective reporting practices. Design...
Includes: Supplementary data
Journal Articles
Journal of Business & Industrial Marketing (2024) 39 (11): 2309–2324.
Published: 19 July 2024
.... However, the effect of digital-based BMD on firm performance and the underlying mechanisms are unclear. Based on dynamic capability theory, this paper aims to introduce a framework elaborating on how digital-based novelty- and efficiency-centered BMD impact firm performance. Design/methodology/approach...
Journal Articles
Journal of Business & Industrial Marketing (2024) 39 (9): 1907–1921.
Published: 21 May 2024
...Lixin Sheng; Jianlin Wu; Jibao Gu Purpose Drawing from the resource-based view (RBV), this study aims to develop a parsimonious model in the context of digital platforms that links strategic network resources (SNR) and firm performance through considering dynamic capabilities (DC) as important...
Journal Articles
Journal of Business & Industrial Marketing (2024) 39 (3): 568–580.
Published: 12 September 2023
...Cevahir Uzkurt; Emre Burak Ekmekcioglu; Semih Ceyhan Purpose Based on the dynamic capability theory, the purpose of this study is to examine the mediating role of the adaptive capability of small- and medium-sized enterprises (SMEs) on the relationship between business ties and firm performance...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (9): 1941–1957.
Published: 10 November 2022
...Longjun Liu; Jing Long; Qing Fan; Wenhai Wan; Ruhong Liu Jing Long can be contacted at: longjing@nju.edu.cn This study found that digital platform capability has a positive impact on a B2B firm’s performance. Resource identification, resource allocation and intrapreneurship play a chain...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (7): 1545–1561.
Published: 06 October 2022
...Mohammad Asif Salam; Saleh Bajaba Purpose This paper aims to adopt a resource-based view (RBV) to investigate the link between marketing (MRKT)–supply chain management (SCM) alignment, supply chain resilience (SCR) and firm performance. It aims to cover two gaps in the SCM literature: the missing...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (8): 1607–1622.
Published: 14 September 2022
...Graciela Corral de Zubielqui; Janice Jones Purpose Despite its potential as a new source of competitive advantage, the performance implications of social media (SM) marketing (SMM) are not well understood. This study aims to investigate how and when SMM matters to firm performance, analysing...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (5): 1041–1054.
Published: 25 July 2022
...Bingfeng Bai; Ki-Hyun Um; Hanna Lee Purpose Leveraging theory from the dynamic capability literature, this study aims to explore how information technology (IT) capability influences firm agility and subsequently translates into firm performance. Design/methodology/approach This study examines...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (5): 1015–1028.
Published: 12 July 2022
... Limited Licensed re-use rights only Firm performance Ethical responsibility Coercive pressure Cross-functional green management Many of the financial gains in firms come at the expense of excessive resource consumption and environmental degradation (Zhang et al., 2019). To take...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (4): 724–735.
Published: 17 May 2022
... aims to investigate the influence of the information processing paradigm (information sharing and quality) on firm performance using organizational information processing theory (OIPT) in emerging marketing. This research also pursues to explore the underpinning mediation mechanism of technological...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (3): 444–462.
Published: 29 March 2022
... in firms’ core structures – their stated goals, authority structure, core technologies and marketing strategies – to adapt to business jolts have adverse effects on firm performance. Firms’ existing B2B strategic alliances moderate the effects negatively by outsourcing different goals, authority structures...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (1): 85–101.
Published: 21 March 2022
...Yun Zhang; Zhihong Li; Yongzhong Sha; Kehu Yang To the best of the authors’ knowledge, this is the first study to explore the impact of decision-making styles (effectuation logic and causation logic) on firm performance using a meta-analysis. Effectuation Causation Firm performance...
Journal Articles
Journal of Business & Industrial Marketing (2022) 37 (13): 19–32.
Published: 11 January 2022
... the constructs and discuss the theories to articulate the hypotheses. The findings indicate that the extent to which CRM consultants improve CRM system quality (SQ) and, ultimately, firm performance, largely depends on UI, which acts as the key facilitating mechanism to cope with application complexity...
Journal Articles
Journal of Business & Industrial Marketing (2022) 37 (5): 1045–1062.
Published: 23 September 2021
... collaborating with others at high levels of alliance learning capability. In contrast, firms perform better by going alone in exploitation activities at low levels of alliance learning capability. Practical implications Firms may complement internal efforts of exploitation or exploration by co-developing...
Journal Articles
Journal of Business & Industrial Marketing (2021) 36 (3): 469–492.
Published: 13 October 2020
... Licensed re-use rights only Drawing on the literature on dynamic skills, this study builds upon and empirically tests a conceptual model that connects business and political ties, organizational unlearning, organizational learning and firm performance. Specifically, this study suggests...
Journal Articles
Journal of Business & Industrial Marketing (2021) 36 (9): 1646–1664.
Published: 03 September 2020
...Randy Kurniawan; Dyah Budiastuti; Mohammad Hamsal; Wibowo Kosasih The findings provide a practical foundation for the organisation’s networking capability to be framed by market orientation and business process agility to enhance firm performance. The results indicate that market...
