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1-20 of 34
Keywords: Organizational performance
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Journal Articles
Journal of Business & Industrial Marketing (2026) 41 (8): 1130–1149.
Published: 19 May 2026
... (gross domestic product [GDP] and competitive index) and employee level ( CEO vs others level). The proposed theoretical model underscores the importance of market learning in enhancing organizational performance outcomes. Design/methodology/approach The authors conducted a meta-analytic...
Journal Articles
Journal of Business & Industrial Marketing (2025) 40 (3): 766–781.
Published: 26 March 2025
...Rosely da Costa Amaral; Cristiana De Muylder Purpose This paper aims to propose and test a model to analyze the relationship between innovative behavior and culture of innovation in organizational performance. Design/methodology/approach It is a quantitative descriptive method based...
Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (13): 239–263.
Published: 01 November 2023
... gaps, the objectives of this study are as follows. First, this study investigates how asset specificity affects servitization, especially when servitization is defined as an asset-light resource. Second, the study explores the value creation and organizational performance of servitization innovation...
Journal Articles
Journal of Business & Industrial Marketing (2022) 37 (11): 2185–2204.
Published: 24 November 2021
..., corporate social responsibility, organizational innovation, and organizational performance: symmetrical and asymmetrical analytical approaches ”, Corporate Social Responsibility and Environmental Management , Vol. 25 No. 6 , pp. 1270 - 1283 , available at: 10.1002/csr.1637 This study advances...
Journal Articles
Journal of Business & Industrial Marketing (2022) 37 (7): 1475–1496.
Published: 11 November 2021
... Directive and energy-using products directives), should efficiently and effectively implement GMO and enhance GSCM capability to improve organizational performance. Originality/value This study fills up the gap between MO and performance indistinct relationships. It has also integrated two perspectives...
Journal Articles
Journal of Business & Industrial Marketing (2022) 37 (3): 673–685.
Published: 16 August 2021
...Zhen Bi; Feng Yang; Jean-Noël Beka Be Nguema Purpose Little is known about the effects of supply chain finance (SCF) adoption on organizational performance (OP). This study aims to address this relevant research gap, and hence draws on the dynamic capability view of the organization under...
Journal Articles
Journal of Business & Industrial Marketing (2021) 36 (2): 281–291.
Published: 14 July 2020
...-seller relationships Signaling theory Business-to-business marketing Organizational performance Sponsorship-linked marketing Survival analysis While numerous studies have investigated the returns firms receive for their investments in sponsorship, no study to date has examined the potential...
Journal Articles
Journal of Business & Industrial Marketing (2021) 36 (1): 97–110.
Published: 25 June 2020
... the perspective of the internal and external relationships among the various parties. Consequently, the important issue of what internal and external resources affect the execution of a cloud supply chain specifically as it relates to cycle time and organizational performance deserves investigation with specific...
Journal Articles
Journal of Business & Industrial Marketing (2017) 32 (7): 913–924.
Published: 07 August 2017
... 02 2017 02 03 2017 © Emerald Publishing Limited 2017 Emerald Publishing Limited Licensed re-use rights only Supply chain Firm performance Market orientation Organizational performance Product innovation Regression analysis Supply chain influence Innovation...
Journal Articles
Journal of Business & Industrial Marketing (2015) 30 (2): 194–207.
Published: 02 March 2015
...). Taking account of this issue, we focus on marketing resource possession–resource deployment capability at the business process level in the context of MO, marketing resources, marketing resource deployment and marketplace performance (both customer- and firm-level). Mediation Organizational...
Journal Articles
Journal of Business & Industrial Marketing (2014) 29 (6): 449–453.
Published: 30 June 2014
... of innovations. Research limitations/implications – There is a need for empirical validation of the linkages proposed in this conceptual paper. Practical implications – This “triadic connect” between EO, IN and entrepreneurship or new entry is a source of or key driver of organizational performance...
Journal Articles
Journal of Business & Industrial Marketing (2014) 29 (1): 63–74.
Published: 16 January 2014
... Limited 2014 Organizational culture Relationship marketing Business-to-business marketing Organizational performance organizational learning Data quality An executive summary for managers and executive readers can be found at the end of this article. There is a growing...
Journal Articles
Journal of Business & Industrial Marketing (2013) 28 (7): 565–576.
Published: 16 August 2013
... responsive and proactive market orientation. The paper also makes some managerial recommendations. Michael Song can be contacted at: songmi@umkc.edu © Emerald Group Publishing Limited 2013 Market orientation Organizational performance Environmental determinants Responsive market...
Journal Articles
Journal of Business & Industrial Marketing (2013) 28 (6): 523–532.
Published: 26 July 2013
... of studies have been conducted to examine the concept (e.g. Krause and Handfield, 2007 ; Modi and Mabert, 2007 ; Roy et al., 2004; Wagner, 2006). Marketing Suppliers Supplier relations Supplier development Market‐based asset framework Organizational performance Intangible assets...
Journal Articles
Journal of Business & Industrial Marketing (2013) 28 (5): 455–461.
Published: 07 June 2013
... interviews conducted with participants from a variety of industries where they discuss how the Great Recession has affected their businesses, and the resulting impact on marketing. Recession Marketing Innovation Economic cycles Marketing strategy United States of America Organizational performance...
Journal Articles
Journal of Business & Industrial Marketing (2013) 28 (4): 317–334.
Published: 05 April 2013
... Business performance Organizational performance Taiwan An executive summary for managers and executive readers can be found at the end of this article. Strategic choice has been depicted as a pattern of resource and capability committing choices done by managers in the firm (Andrews, 1971...
Journal Articles
Journal of Business & Industrial Marketing (2013) 28 (2): 86–102.
Published: 28 January 2013
... Leticia Santos-Vijande can be contacted at: lsantos@uniovi.es © Emerald Group Publishing Limited 2013 Spain Organizational performance Organizational innovation Knowledge-intensive business services Innovativeness Co-creation Front-line employees Innovation rates An executive...
Journal Articles
Journal of Business & Industrial Marketing (2013) 28 (2): 137–146.
Published: 28 January 2013
... is offered. Second, a multivariate analysis is employed to identify significant antecedents of opportunism and the process variables that mediate the relationship between inter-firm opportunism and organizational performance. Findings – Results reveal that goal congruence has the largest influence...
Journal Articles
Journal of Business & Industrial Marketing (2012) 27 (7): 521–526.
Published: 17 August 2012
... sharing is seen as a form of collaborative communication that promotes trust and supports business growth. Business relationships Information sharing Relationship development Mutual disclosure Multi‐contact Organizational performance Information exchange Business relationships have been...
Journal Articles
Journal of Business & Industrial Marketing (2012) 27 (6): 497–507.
Published: 27 July 2012
... is developed and empirically tested through survey data obtained from 113 Turkish B2B companies. Findings The results indicate that CRM adoption has a significant positive effect on both customer satisfaction and organizational performance in B2B settings. CRM adoption is also found to affect...
