Issues

Special Issue: Service infusion in manufacturing industries. Guest Editors: Anders Gustafsson, Saara Brax, Lars Witell

Book Review

Professional Services Marketing

Javier Reynoso
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Guest editorial

Guest editorial

Anders Gustafsson; Saara Brax; Lars Witell
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Comparing provider‐customer constellations of visibility‐based service

Jan Holmström; Saara Brax; Timo Ala‐Risku
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Outcome‐based service contracts in the defence industry – mitigating the challenges

Irene C.L. Ng; Sai S. Nudurupati
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Service addition as business market strategy: identification of transition trajectories

Paul Matthyssens; Koen Vandenbempt
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The relevance of service in European manufacturing industries

Gunter Lay; Giacomo Copani; Angela Jäger; Sabine Biege
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Clarifying the concept of performance‐based contracting in manufacturing industries: A research synthesis

Phillipp Hypko; Meike Tilebein; Ronald Gleich
View articletitled, Clarifying the concept of performance‐based contracting in manufacturing industries<span class="subtitle-colon">: </span><span class="subtitle">A research synthesis</span>
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Exploitation or exploration in service business development?: Insights from a dynamic capabilities perspective

Thomas Fischer; Heiko Gebauer; Mike Gregory; Guangjie Ren; Elgar Fleisch
View articletitled, Exploitation or exploration in service business development?<span class="subtitle-colon">: </span><span class="subtitle">Insights from a dynamic capabilities perspective</span>
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Adopting a service logic in manufacturing: Conceptual foundation and metrics for mutual value creation

Christian Grönroos; Pekka Helle
View articletitled, Adopting a service logic in manufacturing<span class="subtitle-colon">: </span><span class="subtitle">Conceptual foundation and metrics for mutual value creation</span>
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