... services Stakeholder theory Institutional logics Service networks Complex service systems Balanced centricity Mid-Staffordshire Trust In today’s specialized markets, the creation of value increasingly takes place in complex service networks that are composed of multiple actors whom contribute...

..., processes and decisions through the use of fuzzy logic. The paper reviews service management research streams, and takes a deeper look at the concepts of service systems and complex service systems. The paper then proceeds to discuss how systems thinking contributes to service management by proposing...