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Keywords: Midrange theory
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Journal Articles
Journal:
Journal of Service Management
Journal of Service Management (2018) 29 (4): 546–568.
Published: 13 July 2018
... cocreation. Following the solution network logic, business models go beyond the scope of an internal boundary-spanning activity system—also they include network and market considerations. S-D logic Value cocreation Platform business models Midrange theory Companies whose business models...
