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Keywords: Moderation
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Journal Articles
Journal:
Journal of Service Management
Journal of Service Management (2018) 29 (4): 680–702.
Published: 10 May 2018
... and Pang’s (2010 , p. 55) conceptualisation, service separation refers to “customers’ absence from service production, which denotes the spatial separation between service production and consumption,” and accordingly, the retail channel (offline vs online) functions as a moderator in the proposed conceptual...
