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Keywords: Networking
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Journal Articles
Journal:
Journal of Service Management
Journal of Service Management (2014) 25 (3): 334–348.
Published: 10 June 2014
...Michele Paulin; Ronald J. Ferguson; Nina Jost; Jean-Mathieu Fallu Purpose – It has been suggested that the future success of non-profit organizations lies in ensuring the sustainable involvement of the Millennial generation through social network sites. Facebook is a social media (SM) network...
Journal Articles
Journal:
Journal of Service Management
Journal of Service Management (2009) 20 (4): 420–432.
Published: 07 August 2009
...Anna Fyrberg; Rein Jüriado Purpose This paper aims to increase the understanding of networks within the service‐dominant logic (S‐D logic) and to demonstrate the importance of interaction between network actors as a driving force behind the co‐creation process. Design/methodology/approach...
Journal Articles
Journal:
Journal of Service Management
International Journal of Service Industry Management (2007) 18 (2): 152–166.
Published: 01 May 2007
...Levent Altinay; Angela Roper; Susan Freeman; David Cray; Mark Sandwell Purpose To understand better how professional services firms (PSFs) use networks to gain entry into newly emerging markets (NEMs), to analyze how such firms are assisted in this process by prior networks and to provide...
