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Journal Articles

Exploring B2B customers’ perceptions and buying behaviour of remanufactured products

Ludovica Zocco, Giuseppe Pedeliento
Journal: Journal of Business & Industrial Marketing
Journal of Business & Industrial Marketing (2026) 41 (13): 11–27.
https://doi.org/10.1108/JBIM-01-2025-0060
Published: 02 January 2026
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Journal Articles

Remanufacturing through a marketing lens: an interaction approach to OEM-customer relationships and future research directions

Ludovica Zocco, Giuseppe Pedeliento, Sheena Leek
Journal: Journal of Business & Industrial Marketing
Journal of Business & Industrial Marketing (2025) 40 (13): 255–269.
https://doi.org/10.1108/JBIM-11-2024-0908
Published: 13 October 2025
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Journal Articles

How nostalgia in advertising increases brand love: a cross-country study

Silvia Grappi, Veronique Pauwels, Giuseppe Pedeliento, Lia Zarantonello
Journal: Journal of Product & Brand Management
Journal of Product & Brand Management (2024) 33 (7): 869–887.
https://doi.org/10.1108/JPBM-12-2023-4857
Published: 30 July 2024
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Journal Articles

Guest editorial: Cultivating a broader paradigm to understand family business brands and the branding process

Isabel Botero, Giuseppe Pedeliento, Cristina Bettinelli, Edgar Centeno-Velázquez
Journal: Journal of Product & Brand Management
Journal of Product & Brand Management (2023) 32 (5): 673–680.
https://doi.org/10.1108/JPBM-07-2023-022
Published: 26 June 2023
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Journal Articles

Bridging the gap between culture, identity and image: a structurationist conceptualization of place brands and place branding

Giuseppe Pedeliento, Mihalis Kavaratzis
Journal: Journal of Product & Brand Management
Journal of Product & Brand Management (2019) 28 (3): 348–363.
https://doi.org/10.1108/JPBM-01-2018-1735
Published: 15 March 2019
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Journal Articles

End users’ purchasing task involvement, power and influence strategies in organizational buying

Giuseppe Pedeliento, Daniela Andreini, Mara Bergamaschi, Jari Salo
Journal: Journal of Business & Industrial Marketing
Journal of Business & Industrial Marketing (2019) 34 (1): 150–165.
https://doi.org/10.1108/JBIM-01-2018-0037
Published: 27 November 2018
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Journal Articles

Trust, information asymmetry and professional service online referral agents

Giuseppe Pedeliento, Daniela Andreini, Mara Bergamaschi, Jane Elizabeth Klobas
Journal: Journal of Service Theory and Practice
Journal of Service Theory and Practice (2017) 27 (6): 1081–1104.
https://doi.org/10.1108/JSTP-10-2016-0185
Published: 04 October 2017
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Journal Articles

The cross-effects of sponsorship in non-professional sports communities

Daniela Andreini, Giuseppe Pedeliento, Mara Bergamaschi, Jari Salo
Journal: Management Decision
Management Decision (2014) 52 (10): 2044–2068.
https://doi.org/10.1108/MD-07-2013-0395
Published: 11 November 2014
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