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Journal Articles

The development of a Guanxi framework

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E. Alan Buttery, Y.H. Wong
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1999) 17 (3): 147–155.
https://doi.org/10.1108/02634509910271605
Published: 01 June 1999
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Journal Articles

The use and development of marketing information systems in Queensland, Australia

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Alan Buttery, Rick Tamaschke
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1996) 14 (3): 29–35.
https://doi.org/10.1108/02634509610117339
Published: 01 June 1996
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Journal Articles

Marketing decision support systems in a small trading nation:: an Australian case study

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Alan Buttery, Rick Tamaschke
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1995) 13 (2): 14–28.
https://doi.org/10.1108/02634509510083473
Published: 01 March 1995
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Journal Articles

THE STRUCTURE AND CONTENT OF THE MARKETING INFORMATION SYSTEM: A GUIDE FOR MANAGEMENT

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Keith Fletcher, Alan Buttery, Ken Deans
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1988) 6 (4): 27–35.
https://doi.org/10.1108/eb045779
Published: 01 April 1988
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