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Journal Articles

The Eider’s tale

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Michael J. Thomas
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (2011) 29 (1)
https://doi.org/10.1108/mip.2011.02029aaa.005
Published: 08 February 2011
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Journal Articles

Marketing Intelligence & Planning: past, present and future

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Michael J. Thomas, Keith Crosier, Ross Brennan, Michael Harker
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (2008) 26 (1): 7–10.
https://doi.org/10.1108/02634500810865660
Published: 08 February 2008
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Journal Articles

Is your doctorate really necessary?

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Michael J. Thomas
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (2007) 25 (4): 306–307.
https://doi.org/10.1108/02634500710754556
Published: 19 June 2007
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Journal Articles

The malpractice of marketing management

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Michael J. Thomas
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (2006) 24 (2): 96–101.
https://doi.org/10.1108/02634500610653955
Published: 01 February 2006
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Journal Articles

Consumer market research: does it have validity? Some postmodern thoughts

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Michael J. Thomas
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1997) 15 (2): 54–59.
https://doi.org/10.1108/02634509710165858
Published: 01 April 1997
View article titled, Consumer market research: does it have validity? Some postmodern thoughts
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Journal Articles

Marketing Intelligence & Planning

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Michael J. Thomas
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1993) 11 (6): 3–4.
https://doi.org/10.1108/EUM0000000001120
Published: 01 June 1993
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Journal Articles

Marketing Intelligence & Planning

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Michael J. Thomas
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1992) 10 (7): 3–4.
https://doi.org/10.1108/EUM0000000001115
Published: 01 July 1992
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Journal Articles

Marketing Intelligence & Planning

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Michael J. Thomas
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1991) 9 (6): 3–4.
https://doi.org/10.1108/EUM0000000001102
Published: 01 June 1991
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Journal Articles

Marketing Intelligence & Planning

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Michael J. Thomas
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1990) 8 (5): 3–6.
https://doi.org/10.1108/EUM0000000001076
Published: 01 May 1990
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Journal Articles

GETTING CLOSER TO THE CUSTOMER

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Michael J. Thomas
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1988) 6 (1): 28–31.
https://doi.org/10.1108/eb045760
Published: 01 January 1988
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Journal Articles

Marketing Productivity Analysis: A Research Report

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Michael J. Thomas
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1986) 4 (2): 2–71.
https://doi.org/10.1108/eb045727
Published: 01 February 1986
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Journal Articles

The Meaning of Marketing Productivity Analysis

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Michael J. Thomas
Journal: Marketing Intelligence & Planning
Marketing Intelligence & Planning (1984) 2 (2): 13–28.
https://doi.org/10.1108/eb045697
Published: 01 February 1984
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