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Journal Articles
Journal Articles
Journal Articles
Marketing Intelligence & Planning (2001) 19 (1): 65–75.
Published: 01 February 2001
...) which conforms to the proposed inclusive spectrum of the underlying decision process analysis. © MCB UP Limited 2001 Market entry Decision making International marketing Export Marketing strategy Selection of overseas markets and entry modes lies at the very heart of any...
Journal Articles
Marketing Intelligence & Planning (2001) 19 (1): 12–20.
Published: 01 February 2001
...Rod B. McNaughton The choice of export mode is a key decision for firms entering foreign markets. The channel management and internationalisation literatures provide rationales for the selection of channel modes but offer little insight into the nature of the decision‐making process itself...
Journal Articles
Marketing Intelligence & Planning (2000) 18 (1): 30–38.
Published: 01 February 2000
...Dave Crick; Shiv Chaudhry Reports on one part of a study which investigates selected aspects of the export behaviour and assistance requirements of exporters of agricultural and related products in the UK. Specifically, it focuses on results concerning firms’ perceived barriers to exporting...
Journal Articles
Marketing Intelligence & Planning (1998) 16 (4): 260–267.
Published: 01 July 1998
...Xiaohe Zhang; Ho Po Yuk This paper aims to examine the determinants of foreign direct investment (FDI) in China by investigating Hong Kong’s manufacturing industries established in Guangdong province, and to compare the difference between market‐oriented and export‐oriented, and between capital...
Journal Articles
Marketing Intelligence & Planning (1998) 16 (3): 141–149.
Published: 01 June 1998
...Shiv Chaudhry; Dave Crick This study provides empirical evidence concerning the perceived usefulness of sources of export information together with types of data required by Asian and indigenous (white)‐owned small and medium‐sized enterprises (SMEs) in the UK. Findings are primarily based...
Journal Articles
Marketing Intelligence & Planning (1998) 16 (2): 114–123.
Published: 01 April 1998
... and validity. The research reported here includes a more comprehensive set of performance variables and investigates the reliability and validity of these measures of performance, as well as explanatory variables’ measures. Research hypotheses about export performance as an outcome of international firm...
Journal Articles
Marketing Intelligence & Planning (1997) 15 (6): 281–290.
Published: 01 November 1997
...Paul Herbig; Alan T. Shao Japanese General Trading Companies or sogo shoshas have been instrumental in the phenomenal Japanese economic miracle of the last 40 years. In 1982, the USA passed the Export Trading Company Act to home grow its own sogo shoshas; to date the Act has been...
Journal Articles
Marketing Intelligence & Planning (1996) 14 (5): 31–38.
Published: 01 September 1996
...Jim Bell Describes the implementation of an SERC export marketing teaching company scheme (TCS) involving a small Northern Ireland firm and marketing staff from the University of Ulster. Outlines how a mutually‐beneficial, tri‐partite relationship was formed to harness additional human...
Journal Articles
Marketing Intelligence & Planning (1996) 14 (3): 11–20.
Published: 01 June 1996
...Michael Valos; Michael Baker Compares and contrasts the Australian and international literature which has examined the determinants of export performance with a view to developing a model which will assist in improving what is generally considered to be low levels of achievement by Australian...
Journal Articles
Marketing Intelligence & Planning (1995) 13 (11): 13–21.
Published: 01 December 1995
...Dave Crick; Shiv Chaudhry Provides empirical evidence of the export marketing practices of ethnic minority‐owned small and medium‐sized enterprises (SMEs) in the UK clothing industry. Provides a contribution to the literature since,although a large body of literature exists on the areas...
Journal Articles
Marketing Intelligence & Planning (1995) 13 (7): 13–22.
Published: 01 August 1995
...Dave Crick; Constantine S. Katsikeas Reports on the findings from an exploratory study investigating the export practices of UK clothing and knitwear manufacturing firms. Attempts to examine several key export marketing factors relating specifically to export development and performance...
Journal Articles
Marketing Intelligence & Planning (1993) 11 (2): 28–36.
Published: 01 February 1993
...Cüneyt Evirgen; Muzaffer Bodur; S. Tamer Cavusgil The identification and selection of attractive foreign markets is one of the most important concerns in exporting. This process requires using relevant, timely and useful information. Uses a sample of leading Turkish exporters to identify...
Journal Articles
Marketing Intelligence & Planning (1993) 11 (2): 22–27.
Published: 01 February 1993
...Constantine S. Katsikeas; Nigel F. Piercy Addresses the issue of adaptation by indigenous Greek export manufacturing firms in their business relationships with UK importers. Fifty‐three manufacturers in Greece were included in the research sample. Results suggest that these Greek manufacturers were...
Journal Articles
Marketing Intelligence & Planning (1993) 11 (1): 28–36.
Published: 01 January 1993
...Secil Tuncalp Provides an analysis of the marketing environment for car exporters to Saudi Arabia. Despite the fact that the Kingdom presents lucrative opportunities for car exporters, Saudi Arabia was the second largest market in the world for Japanese car exporters during the early 1980s...
Journal Articles
Marketing Intelligence & Planning (1992) 10 (1): 29–41.
Published: 01 January 1992
... were groomed to take on more sophisticated and complex contracts in the domestic market; Singaporean construction firms are now even exporting their accumulated expertise overseas. Traces the development of the construction industry in Singapore and synthesizes the Government‐led national marketing...
Journal Articles
Marketing Intelligence & Planning (1991) 9 (6): 13–15.
Published: 01 June 1991
...S. Tamer Cavusgil A variety of topics within international marketing are reviewed:global product strategies; export marketing and distribution strategies;export and planning future business with developing countries; and the difficulties of trading within Eastern Europe. © MCB UP Limited 1991...
Journal Articles
Marketing Intelligence & Planning (1989) 7 (5-6): 30–34.
Published: 01 May 1989
...Keith Fletcher; Colin Wheeler Based on the scanning modes of Scottish exporters of construction services, the authors conclude that significant deficiencies exist in information flows within firms. The need for mixed scanning is recommended, combining objective knowledge with experiential knowledge...

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