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Issue
3 January - Volume 56, Issue 1, Pages 1 - 317
2 February - Volume 56, Issue 2, Pages 321 - 650
6 April - Volume 56, Issue 3, Pages 653 - 948
26 April - Volume 56, Issue 4, Pages 949 - 1267
24 May - Volume 56, Issue 5, Pages 1269 - 1583
7 June - Volume 56, Issue 6, Pages 1585 - 1771
15 July - Volume 56, Issue 7, Pages 1773 - 2102
4 October - Volume 56, Issue 8, Pages 2105 - 2505
21 November - Volume 56, Issue 9, Pages 2509 - 2585
28 November - Volume 56, Issue 10, Pages 2589 - 2825
30 November - Volume 56, Issue 11, Pages 2829 - 3167
30 November - Volume 56, Issue 12, Pages 3169 - 3651
19 December - Volume 56, Issue 13, Pages 1 - 284
Volume 56, Issue 5
24 May 2022
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ISSN
0309-0566
EISSN
1758-7123
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Exploring consumer constructions of local food: meanings and influences
Rajlakshmi Banerjee
;
Barry Quinn
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Developing a service quality scale for artificial intelligence service agents
Nurhafihz Noor
;
Sally Rao Hill
;
Indrit Troshani
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Consumer power: scale development and validation in consumer–firm relationship
Sanam Akhavannasab
;
Danilo C. Dantas
;
Sylvain Senecal
;
Bianca Grohmann
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for Consumer power: scale development and validation in consumer–firm relationship
Exploration, exploitation, ambidexterity and the performance of international SMEs
Lixun Su
;
Annie Peng Cui
;
Saeed Samiee
;
Shaoming Zou
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Consumers’ responses to moral controversies of religiously positioned brands: the effects of religiosity on brand loyalty
Rafi M.M.I. Chowdhury
;
Denni Arli
;
Felix Septianto
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for Consumers’ responses to moral controversies of religiously positioned brands: the effects of religiosity on brand loyalty
50 years of social marketing: seeding solutions for the future
Timo Dietrich
;
Erin Hurley
;
Julia Carins
;
Jay Kassirer
;
Sharyn Rundle-Thiele
;
Robert W. Palmatier
;
Rowena Merritt
;
Scott K. Weaven
;
Nancy Lee
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Internal market orientation, interdepartmental relationships and market performance: the pivotal role of employee satisfaction
Qionglei Yu
;
Bradley Richard Barnes
;
Yu Ye
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Your gift, but my attitude: gift-givers’ aversion to attitude-inconsistent gifts
Julian Givi
;
Yumei Mu
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for Your gift, but my attitude: gift-givers’ aversion to attitude-inconsistent gifts
A brand hegemony rejection explanation for digital piracy
Espen Jütte
;
Erik L. Olson
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The role of threat-based awe and construal level in charitable advertising
Felix Septianto
;
Reza Ashari Nasution
;
Devi Arnita
;
Yuri Seo
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Incumbent defense strategies and new entrants market exit: the moderating role of relational market-based assets
Sina Aghaie
;
Omid Kamran-Disfani
;
Amir Javadinia
;
Maryam Farhang
;
Ashok Bhattarai
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Consumer existentialist disengagement: a Kierkegaardian perspective on unethical consumption
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When they like and when they comment: drivers of consumer engagement on social media
Say no to highly processed foods: do difficult-to-pronounce brand names lead to health concerns?
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