Skip to Main Content
Stephanie Slater and Constantine Andriopoulos
Close
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles

Drivers of information sharing and export performance in the Jordanian agri-food export supply chain: A qualitative study

Available to Purchase
Luai Jraisat, Manto Gotsi, Michael Bourlakis
Journal: International Marketing Review
International Marketing Review (2013) 30 (4): 323–356.
https://doi.org/10.1108/IMR-03-2012-0056
Published: 09 September 2013
View article titled, Drivers of information sharing and export performance in the Jordanian agri-food export supply chain: A qualitative study
Open the PDF for Drivers of information sharing and export performance in the Jordanian agri-food export supply chain: A qualitative study in another window
Add to Citation Manager for Drivers of information sharing and export performance in the Jordanian agri-food export supply chain: A qualitative study
Journal Articles

A qualitative approach to understanding brand image in an international context: Insights from Croatia and Serbia

Available to Purchase
Ružica Brečić, Jelena Filipović, Matthew Gorton, Galjina Ognjanov, Žaklina Stojanović, John White
Journal: International Marketing Review
International Marketing Review (2013) 30 (4): 275–296.
https://doi.org/10.1108/IMR-02-2012-0024
Published: 09 September 2013
View article titled, A qualitative approach to understanding brand image in an international context: Insights from Croatia and Serbia
Open the PDF for A qualitative approach to understanding brand image in an international context: Insights from Croatia and Serbia in another window
Add to Citation Manager for A qualitative approach to understanding brand image in an international context: Insights from Croatia and Serbia
Journal Articles

The influence of intra-national cultural heterogeneity on product standardisation and adaptation: A qualitative study

Available to Purchase
Konstantinos Poulis, Efthimios Poulis
Journal: International Marketing Review
International Marketing Review (2013) 30 (4): 357–383.
https://doi.org/10.1108/IMR-03-2012-0047
Published: 09 September 2013
View article titled, The influence of intra-national cultural heterogeneity on product standardisation and adaptation: A qualitative study
Open the PDF for The influence of intra-national cultural heterogeneity on product standardisation and adaptation: A qualitative study in another window
Add to Citation Manager for The influence of intra-national cultural heterogeneity on product standardisation and adaptation: A qualitative study
Journal Articles

A qualitative enquiry into the appropriation of mobile telephony at the bottom of the pyramid

Available to Purchase
Bidit Lal Dey, Ben Binsardi, Renee Prendergast, Mike Saren
Journal: International Marketing Review
International Marketing Review (2013) 30 (4): 297–322.
https://doi.org/10.1108/IMR-03-2012-0058
Published: 09 September 2013
View article titled, A qualitative enquiry into the appropriation of mobile telephony at the bottom of the pyramid
Open the PDF for A qualitative enquiry into the appropriation of mobile telephony at the bottom of the pyramid in another window
Add to Citation Manager for A qualitative enquiry into the appropriation of mobile telephony at the bottom of the pyramid
Journal Articles

Exploring the landscape of qualitative research in international marketing: Two decades of IMR

Available to Purchase
Constantine Andriopoulos, Stephanie Slater
Journal: International Marketing Review
International Marketing Review (2013) 30 (4): 384–412.
https://doi.org/10.1108/IMR-03-2012-0061
Published: 09 September 2013
View article titled, Exploring the landscape of qualitative research in international marketing: Two decades of IMR
Open the PDF for Exploring the landscape of qualitative research in international marketing: Two decades of IMR in another window
Add to Citation Manager for Exploring the landscape of qualitative research in international marketing: Two decades of IMR
Journal Articles

Emerging perspectives in qualitative research in international marketing

Free
Stephanie Slater and Constantine Andriopoulos
Journal: International Marketing Review
International Marketing Review (2013) 30 (4)
https://doi.org/10.1108/IMR-03-2013-0063
Published: 09 September 2013
View article titled, Emerging perspectives in qualitative research in international marketing
Add to Citation Manager for Emerging perspectives in qualitative research in international marketing
This Feature Is Available To Subscribers Only

or Create an Account

Close Modal
Close Modal