Issues

Dark triad-consumer behavior relationship: the mediating role of consumer self-confidence and aggressive interpersonal orientation

James Robert Blair; Prachi Gala; Matthew Lunde
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Development of a brand community engagement model: a service-dominant logic perspective

Kai Haverila; Matti Haverila; Caitlin McLaughlin
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Investigating combined effect of WOM and eWOM: role of message valence

ShabbirHusain R.V.; Sanjeev Varshney
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Expatriate’s food adaptation: when does acculturation elicit social identification vs differentiation?

Dario Miocevic; Antonija Kvasina; Biljana Crnjak-Karanovic
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Dual-process model for the influence of taxes and fees inclusion on price perceptions

Sudipta Mukherjee
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Is more really better for in-store experience? A psychophysiological experiment on sensory modalities

Van Chien Duong; Emma Regolini; Billy Sung; Min Teah; Siobhan Hatton-Jones
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Can reviews predict reviewers’ numerical ratings? The underlying mechanisms of customers’ decisions to rate products using Latent Dirichlet Allocation (LDA)

Atieh Poushneh; Reza Rajabi
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Social media reviewing channels: the role of channel interactivity and vloggers’ self-disclosure in consumers’ parasocial interaction

Reza Fazli-Salehi; Mahshid Jahangard; Ivonne M. Torres; Rozbeh Madadi; Miguel Ángel Zúñiga
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