Keywords: Customer retention
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Journal Articles
Journal Articles
Journal of Service Management (2015) 26 (1): 117–136.
Published: 16 March 2015
...Kurt Matzler; Andreas Strobl; Norbert Thurner; Johann Füller Purpose – Stabilizing business in highly competitive and volatile business-to-business (B2B) markets is a strategic imperative for many companies. In such a context, customer retention through the creation of switching barriers (i.e...
Journal Articles
Journal of Service Management (2013) 24 (2): 170–190.
Published: 19 April 2013
... that motivate people's continuance intention of SNSs, we turn to the uses and gratifications literature for deeper insights. Jinhu Jiang can be contacted at: jiangjinhu@mail.xjtu.edu.cn © Emerald Group Publishing Limited 2013 Social networking sites China Customer loyalty Customer retention...
Journal Articles
Journal of Service Management (2011) 22 (3): 409–429.
Published: 21 June 2011
... distinction between the use of IPA for customer acquisition vs customer retention purposes. These two cases refer to distinct moments in the customer relationship life cycle and thus require separate analyses. The authors then propose a specific method for customer retention IPA. On this basis, they generate...
Journal Articles
Journal Articles
International Journal of Service Industry Management (2004) 15 (5): 460–478.
Published: 01 December 2004
... Customer orientation Customer retention Customer satisfaction As a result of the intangible and interactive nature of services, customers often rely on the behavior of service employees when judging the quality of a service. Consequently, the employees' level of customer orientation is considered...
Journal Articles
International Journal of Service Industry Management (2004) 15 (2): 134–149.
Published: 01 April 2004
... on post‐recovery attitudes and behaviors. Brand loyalty is a pre‐requisite to customer retention (e.g. Ahluwalia et al., 1999 ; Rust et al., 2000 ; Butcher et al., 2001). Of the three key words in Hirchman's famous exit, voice and loyalty framework, loyalty...
Journal Articles
International Journal of Service Industry Management (2003) 14 (5): 483–500.
Published: 01 December 2003
...Hsiu Ju Rebecca Yen; Kevin P. Gwinner The application of technology‐based self‐service in service delivery has grown rapidly in recent years, but our current understanding of customer retention and satisfaction in such contexts remains limited. This paper proposes a conceptual framework...
Journal Articles

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