Keywords: Corporate social responsibility
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Journal of Services Marketing (2022) 36 (6): 769–780.
Published: 23 September 2021
... Drawing on the stimulus–organism–response (S-O-R) framework, this study presents an original model examining the influence of environmental corporate social responsibility (CSR), luxury and service quality dimensions on consumer emotions that in turn influence consumer attitudes towards the shopping mall...
Journal Articles
Journal of Services Marketing (2022) 36 (5): 754–766.
Published: 31 July 2021
... main profiles of luxury gastronomy consumers: novice, advanced and confirmed. Qualitative research Corporate social responsibility Sustainability Hospitality Luxury dining Food ethics Michelin-starred restaurants Luxury gastronomy French food culture Consumer Today’s consumers...
Journal Articles
Journal of Services Marketing (2021) 35 (7): 918–932.
Published: 27 July 2021
... by adopting a restaurant owner’s perspective and analyzing three types of restaurants, namely, traditional, modern and fast-food restaurants. Interviews Qualitative research Corporate social responsibility Sustainability Hospitality The proliferation of research examining sustainability...
Journal Articles
Journal of Services Marketing (2019) 33 (5): 547–556.
Published: 28 August 2019
... implications. First, a novel recovery approach that benefits multiple stakeholders was illustrated, particularly when the donation message is prevention (vs promotion) framed. The authors focused on donations in particular, but future researchers should explore other corporate social responsibility activities...
Journal Articles
Journal of Services Marketing (2019) 33 (2): 206–219.
Published: 08 April 2019
...Suna La; Beomjoon Choi Purpose The purpose of this paper is to examine the relationships between perceived justice and perceived corporate social responsibility (CSR) and the impact of perceived justice and CSR perceptions on customers’ behavioral responses, such as satisfaction and repatronage...
Journal Articles
Journal of Services Marketing (2019) 33 (2): 160–167.
Published: 08 April 2019
...Sungwoo Choi; Anna S. Mattila; Donna Quadri-Felitti Purpose The purpose of this study is to examine the impact of the donation appeals requiring physical effort on consumers’ willingness to donate in the context of corporate social responsibility (CSR) initiatives. Moreover, this paper...
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Journal Articles
Journal of Services Marketing (2017) 31 (1): 63–72.
Published: 13 February 2017
...-use rights only Promoting customer–company identification (CCI) has become a crucial relationship marketing strategy for service firms. The purpose of this study is to examine how customers’ perceptions of service quality and corporate social responsibility (CSR) affect CCI over time. More...
Journal Articles
Journal of Services Marketing (2016) 30 (6): 576–585.
Published: 12 September 2016
... programs often offer preferential treatment to the firm’s best customers, and recently, service firms started to incorporate corporate social responsibility (CSR) initiatives into the loyalty reward programs (e.g. Starwood’s “Make A Green Choice”). However, academic research advancing the understanding...
Journal Articles
Journal of Services Marketing (2016) 30 (4): 449–461.
Published: 11 July 2016
.... Design/methodology/approach A conceptual model is developed and empirically tested through two field-based studies (restaurant services and financial services) and one follow-up laboratory experiment. Findings The results of this research show that service quality, corporate social responsibility...
Journal Articles
Journal of Services Marketing (2015) 29 (6-7): 547–559.
Published: 14 September 2015
...Ingrid M. O'Brien; Wade Jarvis; Geoffrey N. Soutar Purpose – The paper aims to measure and identify customer preference for social issues and understand the importance of customer engagement when service organisations implement corporate social responsibility (CSR) programmes. Design...
Journal Articles
Journal of Services Marketing (2014) 28 (7): 558–565.
Published: 07 October 2014
...Ana B. Casado-Díaz; Juan L. Nicolau-Gonzálbez; Felipe Ruiz-Moreno; Ricardo Sellers-Rubio Purpose – The purpose of this study is to attempt to explain why the impact of Corporate Social Responsibility (CSR) initiatives may be different and/or more important in service firms compared...
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Journal Articles
Journal Articles
Journal of Services Marketing (2011) 25 (2): 122–133.
Published: 26 April 2011
...Rujirutana Mandhachitara; Yaowalak Poolthong Purpose This paper aims to examine the roles of corporate social responsibility (a non service‐related concept) and perceived service quality (a service‐related concept) in determining the attitudinal and behavioral loyalty of customers in the retail...

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