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Keywords: Sustainability
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Journal Articles
Transformative service research for human well-being: contextual challenges, place-based framework and SDGs
Open Access
Journal:
Journal of Services Marketing
Journal of Services Marketing (2025) 39 (10): 181–200.
Published: 27 November 2025
.... The purpose of this paper is to map TSR development and its alignment with United Nations Sustainable Development Goals (SDGs) by considering place-specificities to understand factors, barriers and strategies that enhance individual well-being. Design/methodology/approach This study used the systematic...
Journal Articles
AI integration in service delivery: enhancing business and sustainability performance amid challenges
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2026) 40 (2): 263–281.
Published: 03 June 2025
...Bang Ning Hwang; Siriprapha Jitanugoon; Pittinun Puntha Purpose This study aims to investigate how artificial intelligence (AI) integration in service delivery influences sustainability and business performance in small- and medium-sized enterprises (SMEs) across diverse sectors. It further...
Journal Articles
Reimagining service provider influence: how they embrace and promote sustainability
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2025) 39 (2): 138–153.
Published: 14 January 2025
...Thomas M. Hickman; Michael Stoica Purpose This study aims to advance services marketing research by examining how credence claims, such as sustainability messaging, shape social norms and decision-making behaviors among professional service providers (PSPs). It introduces a typology of PSPs based...
Journal Articles
Reconfiguration and transformation for resilience: building service organizations towards sustainability
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2024) 38 (4): 404–425.
Published: 14 March 2024
... and transformational strategies as instruments for cultivating resilience and advancing sustainability in service organizations. Design/methodology/approach The study examines a proposed resilience model using fuzzy logic. The research also used a semantic differential scale to capture nuanced and intricate...
Includes: Supplementary data
Journal Articles
Shaping brand attitudes through sustainability practices: a TSR approach
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2024) 38 (3): 369–382.
Published: 16 February 2024
...Sandeep Jagani; Vafa Saboorideilami; Saraf Tarannum Purpose This study aims to investigate the conditional relationships among sustainability implementation, brand awareness, brand attitude and brand loyalty through the lens of transformative service research (TSR). The research also aims...
Journal Articles
SDG commentary: services from institutions that offer fair and sustainable living for all humans
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2024) 38 (2): 217–226.
Published: 21 December 2023
...Ross Gordon; Josina Vink Purpose The purpose of this commentary is to present a critically constructive examination of the contribution of service research to the development of services from institutions that offer fair and sustainable living for all humans. Design/methodology/approach...
Journal Articles
SDG commentary: services that sustainably manage resources for all humans-the regenerative service economy framework
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2024) 38 (2): 172–189.
Published: 14 December 2023
... literature review and content analysis of 202 articles in service journals and learned that there are limited papers on Sustainable Development Goal (SDG) #6 (clean water and sanitation) or SDG #7 (affordable and clean energy) and very few articles on SDG #12 (responsible production and consumption...
Journal Articles
SDG editorial: improving life on planet earth – a call to action for service research to achieve the sustainable development goals (SDGs)
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2024) 38 (2): 145–152.
Published: 12 December 2023
...Rebekah Russell-Bennett; Mark Scott Rosenbaum; Raymond P. Fisk; Maria M. Raciti Purpose This editorial aims to organise the 17 United Nations Sustainable Development Goals (SDGs) into seven ServCollab service research themes to provide a way forward for service research that improves human...
Journal Articles
Understanding sustainable service ecosystems: a meso-level perspective
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2024) 38 (3): 288–300.
Published: 09 November 2023
...Nitha Palakshappa; Sarah Dodds; Loren M. Stangl Purpose The world continues to grapple with grand challenges – climate change, pandemic, poverty, social injustice and diminishing resources – requiring mitigation if we are to focus on well-being and move towards a more sustainable future...
Journal Articles
Cultivating resilience for sustainable service ecosystems in turbulent times: evidence from primary health care
Available to PurchaseJanet R. McColl-Kennedy, Christoph F. Breidbach, Teegan Green, Mohamed Zaki, Alexandria M. Gain, Mieke L. van Driel
Journal:
Journal of Services Marketing
Journal of Services Marketing (2023) 37 (9): 1167–1185.
Published: 26 September 2023
...Janet R. McColl-Kennedy; Christoph F. Breidbach; Teegan Green; Mohamed Zaki; Alexandria M. Gain; Mieke L. van Driel Purpose The purpose of this paper is to investigate how and why some service ecosystems are more resilient and, consequently, more sustainable than others during turbulent times...
Journal Articles
Macroservicing: a commentary on services as constructive engagement for sustainable peace, prosperity and well-being
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2022) 36 (7): 877–884.
Published: 23 August 2022
.... Clifford Shultz can be contacted at: cjs2@luc.edu 26 06 2022 27 06 2022 27 06 2022 © Emerald Publishing Limited 2022 Emerald Publishing Limited Licensed re-use rights only Corporate social responsibility Sustainability Quality of life Globalization Well-being Service...
Journal Articles
Editorial: Research priorities in the new service marketplace
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2022) 36 (8): 1009–1014.
Published: 28 June 2022
... of the marketplace and to uncover areas in which research voids exist. Findings This editorial offers ten research priorities for service researchers. These research priorities are supply chain and staffing shortages; sustainable services, older consumers embrace digital technologies; digital financial services...
Journal Articles
The impact of value co-creation in sustainable services: understanding generational differences
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2023) 37 (2): 155–167.
Published: 12 April 2022
...Mariia Bordian; Irene Gil-Saura; Maja Šerić Purpose The service industry has been facing many challenges connected to sustainable practices and how they affect final consumers. This paper aims to explore the impact of value co-creation (VCC) on customer-based brand equity and satisfaction...
Journal Articles
Cause for pause in retail service: a respond, reimagine, recover framework
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2022) 36 (4): 584–596.
Published: 24 March 2022
...Nitha Palakshappa; Sarah Dodds; Sandy Bulmer Purpose The COVID-19 pandemic has caused many consumers to pause and rethink the impacts of their consumption behavior. The purpose of this paper is to explore changes to consumers’ preferences and shopping behavior in retail using a sustainable...
Journal Articles
The effects of employee behavior in sustainable service organizations
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2022) 36 (8): 1095–1105.
Published: 08 February 2022
...Isabel Kittyma Disse; Hürrem Becker-Özcamlica Purpose Numerous service organizations involve employees in strengthening customer relationships. While the literature has emphasized the importance of a sustainable market orientation (SMO) for an organization’s image, it has not explored how...
Journal Articles
Consumers’ perceptions of food ethics in luxury dining
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2022) 36 (5): 754–766.
Published: 31 July 2021
... shed light on the relationship between consumers’ profiles and food ethics in a luxury dining setting. In this research, we argue that a significant limitation of the existing studies is their primary emphasis on the motivations of consumers to adopt sustainable and responsible behaviors (Hjelmar...
Journal Articles
A phenomenological exploration into sustainability in the foodservice industry in the MEA region
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2021) 35 (7): 918–932.
Published: 27 July 2021
...Wided Batat © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only This paper identifies four dimensions that are expressed in different ways depending on the type of restaurant. This paper also found that sustainability in the foodservice industry...
Journal Articles
Understanding innovativeness and commitment to sustainable service practices
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2021) 35 (8): 1092–1103.
Published: 03 July 2021
...Antonio Marín-García; Irene Gil-Saura; Maria-Eugenia Ruiz-Molina © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only The purpose of this study is two-fold. First, to examine the relationship between the retailer’s innovativeness and sustainability...
Journal Articles
Commentary: future directions of the service discipline
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2020) 34 (3): 279–289.
Published: 31 March 2020
... on stakeholders. The remaining four principles are fairly straightforward and well-understood (if not always followed) by the service community. They are: The gap between societal needs and scholarly knowledge is not because of a lack of research progress by the service discipline. With the sustained...
Journal Articles
Refurbishing services and how services enhance consumer well-being
Available to Purchase
Journal:
Journal of Services Marketing
Journal of Services Marketing (2018) 32 (3): 311–321.
Published: 20 November 2017
... a special involvement and gain an understanding of the workings of the item and how to best use it. Practical implications Refurbishing services might offer, like all the new internet-mediated sharing services, a more sustainable alternative to the buy-and-dispose consumption behaviors found in most...
