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Journal Articles

Augmented reality as a supplementary service in the phygital marketplace: Evidence of hedonic primacy and social influence variability

Pei-Shan Soon, Weng Marc Lim
Journal: Journal of Services Marketing
Journal of Services Marketing 1–24.
https://doi.org/10.1108/JSM-09-2025-0687
Published: 18 June 2026
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Journal Articles

A framework of frameworks: theoretical, conceptual, contextual, methodological and impact frameworks

Weng Marc Lim
Journal: Journal of Trade Science
Journal of Trade Science (2026) 14 (2): 89–105.
https://doi.org/10.1108/JTS-08-2025-0042
Published: 21 April 2026
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Journal Articles

Workplace robot adoption and its impact on employee perception of job (in)security, engagement and performance

Arun Aggarwal, Ishani Sharma, Weng Marc Lim
Journal: The Bottom Line
The Bottom Line 1–24.
https://doi.org/10.1108/BL-11-2024-0198
Published: 03 February 2026
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Journal Articles

Brand hate: unraveling antecedents, moderators, and consequences through meta-analysis

Wagner Junior Ladeira, Weng Marc Lim, Cláudio Hoffmann Sampaio, Fernando de Oliveira Santini, Tareq Rasul, Sabrina Helena Klein, Syed Hasan Jafar
Journal: Journal of Product & Brand Management
Journal of Product & Brand Management (2026) 35 (4): 465–480.
https://doi.org/10.1108/JPBM-02-2024-5006
Published: 09 January 2026
View article titled, Brand hate: unraveling antecedents, moderators, and consequences through meta-analysis
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Includes: Supplementary data
Journal Articles

Instant messaging: benchmarking its impact in the workplace

Arun Kumar Tarofder, Siong Choy Chong, Weng Marc Lim, Ramayah T., Zalena Mohd, Md Uzir Hossain Uzir
Journal: Benchmarking: An International Journal
Benchmarking: An International Journal (2025) 32 (11): 150–176.
https://doi.org/10.1108/BIJ-05-2024-0457
Published: 04 December 2025
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Journal Articles

Stop hazing me! Why workplace hazing hurts work engagement and how to mitigate it

Kian Yeik Koay, Weng Marc Lim, Wing Tien Wong, Narishah Mohamed Salleh, Lauren Wong
Journal: Evidence-based HRM: a Global Forum for Empirical Scholarship
Evidence-based HRM: a Global Forum for Empirical Scholarship 1–22.
https://doi.org/10.1108/EBHRM-03-2025-0108
Published: 02 December 2025
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Journal Articles

Alexa, it’s not just us! Voice commerce through the lens of service providers and consumers

Gaurav Gupta, Weng Marc Lim, Neha Chaudhuri, Divya Sharma
Journal: Journal of Service Management
Journal of Service Management (2026) 37 (1): 105–140.
https://doi.org/10.1108/JOSM-01-2024-0016
Published: 09 September 2025
View article titled, Alexa, it’s not just us! Voice commerce through the lens of service providers and consumers
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Journal Articles

How to promote employee engagement? A comparison of top-down versus bottom-up approaches

Komal Goyal, Weng Marc Lim, Ashutosh Nigam, Neha Goyal
Journal: Asia-Pacific Journal of Business Administration
Asia-Pacific Journal of Business Administration (2026) 18 (2): 410–431.
https://doi.org/10.1108/APJBA-10-2024-0551
Published: 27 June 2025
View article titled, How to promote employee engagement? A comparison of top-down versus bottom-up approaches
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Journal Articles

Sports as service: customer engagement in participant sports through the lens of marathons

Clive Chifamba, Weng Marc Lim, Julian Michael Vieceli
Journal: Sport, Business and Management
Sport, Business and Management: An International Journal (2025) 15 (4): 378–405.
https://doi.org/10.1108/SBM-10-2024-0155
Published: 18 June 2025
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Journal Articles

Dynamic capabilities and data-driven culture for digital transformation: evidence from agri-food SMEs

Maria Vincenza Ciasullo, Miriana Ferrara, Weng Marc Lim
Journal: British Food Journal
British Food Journal (2025)
https://doi.org/10.1108/BFJ-02-2025-0119
Published: 02 June 2025
View article titled, Dynamic capabilities and data-driven culture for digital transformation: evidence from agri-food SMEs
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Journal Articles

Brand crisis and legitimacy

Weng Marc Lim, Sheau Fen (Crystal) Yap, Laypeng Tan, Tze Wei Daniel Lim
Journal: Management Decision
Management Decision (2026) 64 (2): 540–564.
https://doi.org/10.1108/MD-05-2024-1005
Published: 14 May 2025
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Journal Articles

Service quality in mobile banking

Nikolina Palamidovska-Sterjadovska, Tareq Rasul, Weng Marc Lim, Anita Ciunova-Shuleska, Wagner Junior Ladeira, Fernando De Oliveira Santini, Irena Bogoevska-Gavrilova
Journal: International Journal of Bank Marketing
International Journal of Bank Marketing (2025) 43 (6): 1195–1230.
https://doi.org/10.1108/IJBM-02-2024-0105
Published: 14 March 2025
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Includes: Supplementary data
Journal Articles

Undoing greenwashing: the roles of greenwashing severity, consumer forgiveness, growth beliefs and apology sincerity

Vina Paramitha, Ser Zian Tan, Weng Marc Lim
Journal: Journal of Product & Brand Management
Journal of Product & Brand Management (2025) 34 (4): 433–449.
https://doi.org/10.1108/JPBM-11-2023-4846
Published: 10 January 2025
View article titled, Undoing greenwashing: the roles of greenwashing severity, consumer forgiveness, growth beliefs and apology sincerity
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Journal Articles

Creative tourism: reviewing the past and charting the future

Ishani Sharma, Weng Marc Lim, Arun Aggarwal
Journal: Benchmarking: An International Journal
Benchmarking: An International Journal (2025) 32 (11): 109–149.
https://doi.org/10.1108/BIJ-11-2023-0787
Published: 08 January 2025
View article titled, Creative tourism: reviewing the past and charting the future
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Journal Articles

A social cognitive theory of customer value co-creation behavior: evidence from healthcare

Md Moynul Hasan, Yu Chang, Weng Marc Lim, Abul Kalam, Amjad Shamim
Journal: Journal of Health Organization and Management
J Health Organ Manag (2024) 38 (9): 360–388.
https://doi.org/10.1108/JHOM-02-2024-0074
Published: 17 October 2024
View article titled, A social cognitive theory of customer value co-creation behavior: evidence from healthcare
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Journal Articles

A typology of validity: content, face, convergent, discriminant, nomological and predictive validity

Weng Marc Lim
Journal: Journal of Trade Science
Journal of Trade Science (2024) 12 (3): 155–179.
https://doi.org/10.1108/JTS-03-2024-0016
Published: 17 July 2024
View article titled, A typology of validity: content, face, convergent, discriminant, nomological and predictive validity
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Journal Articles

Congruence effects in social media influencer marketing: the moderating role of wishful identification in online impulse buying intentions

Kian Yeik Koay, Weng Marc Lim
Journal: Journal of Product & Brand Management
Journal of Product & Brand Management (2025) 34 (3): 265–278.
https://doi.org/10.1108/JPBM-09-2023-4709
Published: 04 July 2024
View article titled, Congruence effects in social media influencer marketing: the moderating role of wishful identification in online impulse buying intentions
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Journal Articles

Consumers’ motivation to purchase second-hand clothing: a multimethod investigation anchored on belief elicitation and theory of planned behavior

Kian Yeik Koay, Weng Marc Lim, Kim Leng Khoo, Jesrina Ann Xavier, Wai Ching Poon
Journal: Journal of Product & Brand Management
Journal of Product & Brand Management (2024) 33 (5): 502–515.
https://doi.org/10.1108/JPBM-05-2023-4512
Published: 21 May 2024
View article titled, Consumers’ motivation to purchase second-hand clothing: a multimethod investigation anchored on belief elicitation and theory of planned behavior
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Journal Articles

A multidimensional lens of environmental consciousness: towards an environmentally conscious theory of planned behavior

Vishal Kumar Laheri, Weng Marc Lim, Purushottam Kumar Arya, Sanjeev Kumar
Journal: Journal of Consumer Marketing
Journal of Consumer Marketing (2024) 41 (3): 281–297.
https://doi.org/10.1108/JCM-03-2023-5875
Published: 12 March 2024
View article titled, A multidimensional lens of environmental consciousness: towards an environmentally conscious theory of planned behavior
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Journal Articles

Healthcare entrepreneurship: current trends and future directions

Weng Marc Lim, Maria Vincenza Ciasullo, Octavio Escobar, Satish Kumar
Journal: International Journal of Entrepreneurial Behavior & Research
International Journal of Entrepreneurial Behavior & Research (2024) 30 (8): 2130–2157.
https://doi.org/10.1108/IJEBR-02-2023-0197
Published: 09 February 2024
View article titled, Healthcare entrepreneurship: current trends and future directions
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