Skip to Main Content
Close
Journals
Books
Case Studies
Collections
Open Access
Citation Manager
Journals
Books
Case Studies
Collections
Open Access
Citation Manager
Search Dropdown Menu
header search
search input
Search input auto suggest
filter your search
All Content
All Journals
Qualitative Market Research
Search
Advanced Search
Cart
User Tools Dropdown
Cart
Register
Sign In
Open Menu
Toggle Menu
Menu
Journal Home
Issues
About this Journal
Open External Link
Earlycite Articles
Issues
Select Year
2026
2025
2024
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
2008
2007
2006
2005
2004
2003
2002
2001
2000
1999
1998
Issue
1 March - Volume 5, Issue 1, Pages 6 - 70
1 June - Volume 5, Issue 2, Pages 87 - 143
1 September - Volume 5, Issue 3, Pages 164 - 223
1 December - Volume 5, Issue 4, Pages 235 - 310
Volume 5, Issue 1
1 March 2002
All Issues
Cover Image
Cover Image
ISSN
1352-2752
EISSN
1758-7646
Close navigation menu
In this Issue
A note from the publisher
Editorial
Internet news
Practitioner perspectives
Issue Navigation
A note from the publisher
A note from the publisher
Extract
View article
titled, SCM.SharedControls.Infrastructure.TitleDisplayModel?.Text
Add to Citation Manager
for A note from the publisher
“Not in front of your mother!”: online marketing for pharmaceutical products addressing taboo topics
Ursula Wrobel
Abstract
View article
titled, SCM.SharedControls.Infrastructure.TitleDisplayModel?.Text
Open the
PDF
for in another window
Add to Citation Manager
for “Not in front of your mother!”: online marketing for pharmaceutical products addressing taboo topics
Analysing qualitative data: computer software and the market research practitioner
Pauline Maclaran
;
Miriam Catterall
Abstract
View article
titled, SCM.SharedControls.Infrastructure.TitleDisplayModel?.Text
Open the
PDF
for in another window
Add to Citation Manager
for Analysing qualitative data: computer software and the market research practitioner
On‐line messages: developing an integrated communications model for biotechnology companies
Ashok Ranchhod
;
Cãlin Gurãu
;
Jonathan Lace
Abstract
View article
titled, SCM.SharedControls.Infrastructure.TitleDisplayModel?.Text
Open the
PDF
for in another window
Add to Citation Manager
for On‐line messages: developing an integrated communications model for biotechnology companies
Nominal grouping sessions vs focus groups
Barry E. Langford
;
Gerald Schoenfeld
;
George Izzo
Abstract
View article
titled, SCM.SharedControls.Infrastructure.TitleDisplayModel?.Text
Open the
PDF
for in another window
Add to Citation Manager
for Nominal grouping sessions vs focus groups
Participatory group observation – a tool to analyze strategic decision making
Christine Vallaster
;
Oliver Koll
Abstract
View article
titled, SCM.SharedControls.Infrastructure.TitleDisplayModel?.Text
Open the
PDF
for in another window
Add to Citation Manager
for Participatory group observation – a tool to analyze strategic decision making
Editorial
Editorial
Len Tiu Wright
Extract
View article
titled, SCM.SharedControls.Infrastructure.TitleDisplayModel?.Text
Add to Citation Manager
for Editorial
Internet news
International competitive intelligence research URLS
Rehan ul-Haq
Extract
View article
titled, SCM.SharedControls.Infrastructure.TitleDisplayModel?.Text
Add to Citation Manager
for International competitive intelligence research URLS
The impact of the Internet on marketing and sales
Andrew Cox
;
Lorna Chicksand
;
Paul Ireland
Extract
View article
titled, SCM.SharedControls.Infrastructure.TitleDisplayModel?.Text
Add to Citation Manager
for The impact of the Internet on marketing and sales
Practitioner perspectives
Qualitative Research and the Data Protection Act 1998
Jennie Beck
Extract
View article
titled, SCM.SharedControls.Infrastructure.TitleDisplayModel?.Text
Add to Citation Manager
for Qualitative Research and the Data Protection Act 1998
Latest
Most Read
Most Cited
Marketplace risks and vulnerable consumers
“Speculatively exploring” – a relational approach to study liquid modern markets
Resolving the meat paradox: the role of animal-related meanings in the adoption of plant-based diets
Studying complex marketing phenomena: a multi-phase, multi-method qualitative market research framework
Email alerts
Earlycite Alert
Closed Issue Alert
Latest Published Articles Alert
Close Modal
Recommended for you
These recommendations are informed by your reading behaviors and indicated interests.
RSS
Current Issue RSS Feed
RSS Feed - Advance Access
Open Issues RSS Feed
Close Modal
Close Modal
This Feature Is Available To Subscribers Only
Sign In
or
Create an Account
Close Modal
Close Modal