Keywords: Internet
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Journal Articles
Journal Articles
Journal of Services Marketing (2024) 38 (1): 43–55.
Published: 21 December 2023
...” evidence that, even when so much information is available on the internet about drug performance, the detailer still plays an important productive role in conveying performance information and persuading doctors to buy their company’s pharmaceuticals. If they did not, then as an expensive and ineffective...
Journal Articles
Journal of Services Marketing (2023) 37 (4): 431–445.
Published: 26 April 2022
...Aaron Schibik; David Strutton; Kenneth Thompson Purpose The purpose of this study was to investigate assortative mating processes inside Internet-dating-service settings. Unattached consumers traditionally sought to satisfy their need for love through conventional search processes, including old...
Journal Articles
Journal of Services Marketing (2023) 37 (4): 420–430.
Published: 04 April 2022
...., 2013). © Emerald Publishing Limited 2022 Emerald Publishing Limited Licensed re-use rights only Internet marketing Online branding Retail website Website content analysis Internet retail Content analysis Christodoulides et al. (2006) and subsequent studies have...
Journal Articles
Journal of Services Marketing (2021) 35 (5): 585–603.
Published: 01 February 2021
...Constanza Bianchi A qualitative methodology is used to identify challenges, value co-creation behaviors and well-being outcomes of elderly individuals and their family members when using Internet services. The data collection method involved 24 in-depth interviews with consumers over 75 years...
Journal Articles
Journal of Services Marketing (2020) 34 (7): 885–887.
Published: 23 September 2020
... unacceptable services, such as online gambling and gaming, internet pornography, dating/social networking applications (e.g., Grindr, Tindr, Ashley Madison) and social media/video sharing applications (e.g. Snapchat, Tik Tok) are legal and used by millions of users each day. Further, the impact of socially...
Journal Articles
Journal of Services Marketing (2019) 33 (1): 57–72.
Published: 24 April 2019
...Linda Alkire; Johannes Pohlmann; Willy Barnett Purpose Internet user privacy risks have been a topical subject with respect to consumers, corporations and governments. In line with the recent privacy scandals linked to social media, the aim of this study is to explore users’ privacy protection...
Journal Articles
Journal Articles
Journal of Services Marketing (2013) 27 (5): 347–360.
Published: 02 August 2013
...William W. Hill; Sharon E. Beatty; Gianfranco Walsh Purpose – The purpose of this study is to identify key motivations for adolescents using and shopping on the internet, and to segment the sample based on these motivations. Design/methodology/approach – This research occurs in two phases...
Journal Articles
Journal of Services Marketing (2012) 26 (6): 435–443.
Published: 07 September 2012
.... Experienced bidders will compensate more fully for shipping fees than will less experienced bidders. Online auctions Shipping fee Bids Auctions Internet Freight forwarding Fees An executive summary for managers and executive readers can be found at the end of this article. Since...
Journal Articles
Journal Articles
Journal of Services Marketing (2012) 26 (1): 20–26.
Published: 17 February 2012
...Paul Sergius Koku Purpose The purpose of this study is to examine the effectiveness of consumer boycotts, which have been launched by individuals using the internet, in inflicting economic harm on the targeted firms. Design/methodology/approach The paper uses the event study technique...
Journal Articles
Journal Articles
Journal Articles
Journal of Services Marketing (2010) 24 (3): 230–243.
Published: 25 May 2010
... for both services managers and internet developers. The findings supply valuable insights into which factors practitioners should focus their attention to better tailor their approaches. This study strongly endorses the view that the loyalty intentions of online customers are linked to the extent to which...
Journal Articles
Journal Articles
Journal Articles
Journal of Services Marketing (2010) 24 (1): 29–41.
Published: 23 February 2010
... © Emerald Group Publishing Limited 2010 Distribution channels and markets Internet Shops Internet shopping Consumer behaviour An executive summary for managers and executive readers can be found at the end of this article. Interactivity has been conceptualized differently...
Journal Articles
Journal of Services Marketing (2008) 22 (4): 280–291.
Published: 04 July 2008
...Pavlos A. Vlachos; Adam P. Vrechopoulos Purpose The purpose of this paper is to investigate the theoretical and empirical meaningfulness of a composite model of behavioral intentions in a pure mobile internet services context. Design/methodology/approach This paper starts by investigating...
Journal Articles

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