Issues

Luxury consumption in a post-pandemic world

Luxury is dead, long live luxury! Resonance as an alternative lens to advance our understanding of an eternal desire and a global business

Fabio Duma
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Influencing factors of Chinese consumers' purchase intention towards sustainable luxury

Huaxia Yang; Jinlong Cheng; Allen D. Schaefer; Shion Kojo
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Influences of persona self on luxury brand attachment in the Metaverse context

Juran Kim; Joonheui Bae
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The effects of team diversity on promoting sustainable luxury products

Sara Quach; Felix Septianto; Park Thaichon; Billy Sung
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Social media marketing activities and luxury fashion brands in the post-pandemic world

Adnan Muhammad Shah; Mudassar Ali
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A brand loyalty–risk framework in the luxury watch market

Pedro Silva; António Carrizo Moreira; Sílvia Almeida; Victor Moutinho
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Environmental concern and purchase intention of pre-loved luxury products: a moderated mediation model

Gunjan Malhotra; Shipra Shaiwalini
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Exploring the differential effects of consumer brand attitude persuasion for printed advertisements in luxury and nonluxury brands

Nirma Sadamali Jayawardena; Sara Quach; Chinmoy Bandyopadhyay; Park Thaichon
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The more attention you get, the better you feel? A study on the influence of being envied on inconspicuous consumption

Siyun Wang; Feng Li; Huanzhang Wang
View articletitled, The more attention you get, the better you feel? A study on the influence of being envied on inconspicuous consumption
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Consumers’ evaluation of ethical luxury advertisements: the roles of ethical consumer guilt and self-construal

Hanna Shin; Yan Li; Nara Youn
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What drives new luxury consumption? Application of schema congruity theory and heuristic systematic framework

Nitin Soni; Sushant Kumar
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