Issues

Special Issue: Global consumer culture: the evolving nature of global and local consumption - part 2. Guest Editors: Fabian Bartsch, Mark Cleveland, Eunju Ko, John W. Cadogan

Consumer cultural identity: local and global cultural identities and measurement implications

Yuliya Strizhakova; Robin Coulter
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Comment on “Consumer cultural identity…”: global citizenship and reactance

Rajeev Batra; Yi Wu
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Conceptualizing and operationalizing local and global cultural identities: a comment

Stanford A. Westjohn; Peter Magnusson
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Consumer cultural identity: a comment

Nicolas Papadopoulos
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The myriad meanings of cultural identities: A response to commentaries on “consumer cultural identities”

Yuliya Strizhakova; Robin Coulter
View articletitled, The myriad meanings of cultural identities<span class="subtitle-colon">: </span><span class="subtitle">A response to commentaries on “consumer cultural identities”</span>
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Beyond reach: an extended model of global brand effects

Timo Mandler
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Global and local brand stereotypes: formation, content transfer, and impact

Vasileios Davvetas; Georgios Halkias
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Global-local consumer identities as drivers of global digital brand usage

Katerina Makri; Karolos-Konstantinos Papadas; Bodo B. Schlegelmilch
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Disasters, hope and globalization: exploring self-identification with global consumer culture in Japan

Shintaro Okazaki; Charles R. Taylor; Patrick Vargas; Jörg Henseler
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Effects of the dimensions of ethnocentrism on consumer ethnocentrism: An examination of multiple mediators

Boris Bizumic
View articletitled, Effects of the dimensions of ethnocentrism on consumer ethnocentrism<span class="subtitle-colon">: </span><span class="subtitle">An examination of multiple mediators</span>
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Towards a framework for understanding ethnic consumers’ acculturation strategies in a multicultural environment: A food consumption perspective

Bidit Lal Dey; Sharifah Alwi; Fred Yamoah; Stephanie Agyepongmaa Agyepong; Hatice Kizgin; Meera Sarma
View articletitled, Towards a framework for understanding ethnic consumers’ acculturation strategies in a multicultural environment<span class="subtitle-colon">: </span><span class="subtitle">A food consumption perspective</span>
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Balancing territorial identities: How consumers manage their ethnic, regional, and national identities in daily life and consumption situations

Barbara Stöttinger; Elfriede Penz
View articletitled, Balancing territorial identities<span class="subtitle-colon">: </span><span class="subtitle">How consumers manage their ethnic, regional, and national identities in daily life and consumption situations</span>
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