Issues

Special Issue: Systematic literature reviews in international marketing: from the past to the future and beyond Part 2. Guest Editors: Demetris Vrontis, John Hulland, Jason D. Shaw, Ajai Gaur, Michael R. Czinkota, Michael Christofi

Guest editorial: Systematic literature reviews in international marketing: from the past to the future and beyond

Demetris Vrontis; John Hulland; Jason D. Shaw; Ajai Gaur; Michael R. Czinkota; Michael Christofi
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Family multinationals: a systematic literature review to take stock and look ahead

Emanuela Rondi; Francesco Debellis; Cristina Bettinelli; Alfredo De Massis
View articletitled, Family multinationals: a systematic literature review to take stock and look ahead
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Intellectual capital in nonprofit organizations: a focus on social capital as a marketing enabler

Renato Civitillo; Giuseppe Festa; Constantinos-Vasilios Priporas; Matteo Rossi
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A structured literature review on Big Data for customer relationship management (CRM): toward a future agenda in international marketing

Pasquale Del Vecchio; Gioconda Mele; Evangelia Siachou; Gloria Schito
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Dynamics of the termination of global alliances: probing the past, analyzing the present and defining the frontiers for future research

Nakul Parameswar; Sanjay Dhir; Tran Tien Khoa; Antonino Galati; Zafar U. Ahmed
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Supplementary data
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Digital tools and smart technologies in marketing: a thematic evolution

Estrella Diaz; Águeda Esteban; Rocío Carranza Vallejo; David Martín-Consuegra Navarro
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Consumer cosmopolitanism in international marketing research: a systematic review and future research agenda

Anna Makrides; Olga Kvasova; Alkis Thrassou; Elias Hadjielias; Alberto Ferraris
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National cultures and their impact on electronic word of mouth: a systematic review

Anh Dang; David Raska
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Same, same but different! New service development in the context of emerging markets: a review

Anna Dubiel; Prokriti Mukherji
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A review of consumer affinity research: recent advances and future directions

M. Mar Serrano-Arcos; Raquel Sánchez-Fernández; Juan Carlos Pérez-Mesa; Petra Riefler
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