... technology, and level of user experience. The research hypotheses related to the conceptual model are discussed next. © Emerald Group Publishing Limited 2014 Consumer behaviour Electronic commerce Personality Consumer attitudes The explosion of social networks has led to a frenzy...

.... © Emerald Group Publishing Limited 2013 Critical success factors Business-to-business marketing Electronic commerce B2B e-markets E-market capabilities Strategic fit Dynamic capabilities Buyers Suppliers Industry participants Benefits Needs Qualitative research CSFs were...

... on products, services, prices and transactions in an integrated and synchronous internet‐based environment” (Johnson, 2011b, p. 97). © Emerald Group Publishing Limited 2013 Critical success factors Business‐to‐business marketing Electronic commerce B2B e‐markets E‐market capabilities...

... by the proportion of a firm's workforce that have a university degree. © Emerald Group Publishing Limited 2012 E‐business Small to medium‐sized enterprises Information technology knowledge Electronic commerce The adoption of e‐business technologies has influenced the way firms do business...

... directly or indirectly (Albors et al., 2008). As such, the internet has brought forth a relatively new and increasingly crucial form of global networked electronic word‐of‐mouth (eWOM) (Hennig‐Thurau and Walsh, 2003). Electronic commerce Classification Consumer behaviour Non‐verbal...

... studies in marketing, indicating that: © Emerald Group Publishing Limited 2011 Online consumer segmentation Internet use pattern Online consumer profiles Internet use Online access Internet Consumer behaviour Electronic commerce Market segmentation Researchers have examined...

..., be they extensions or alliances, are driven by two key factors: © Emerald Group Publishing Limited 2011 Brands Brand extensions Strategic alliances Electronic commerce The present study addresses a recent call from the brand management literature for more research on comparative analysis...

... empowering or exclusionary. Michael Saren can be contacted at: majs1@le.ac.uk © Emerald Group Publishing Limited 2011 Communication technologies Electronic commerce Consumer behaviour Marketing Empowerment Webster's (1992) seminal Journal of Marketing article...

...)/2. This in turn leads to: Equation 4   Equation 5   Equation 6 Ruiliang Yan can be contacted at: ruiliangy@gmail.com © Emerald Group Publishing Limited 2009 Marketing strategy Game theory Electronic commerce Internet Competitors Pricing The advent of internet...

... Emerald Group Publishing Limited 2009 Customer relations Thailand Small to medium‐sized enterprises Electronic commerce Technology led strategy While there is an extensive body of literature on IT innovation adoption and implementation, there is scant research on the adoption...

... Group Publishing Limited 2009 Electronic commerce Classification schemes Referencing Customer relations Information retrieval While companies have more or less solved the problems concerning their back‐end operations through the use of enterprise resource planning systems they now...

..., and ultimately financial performance. Originality/value A major contribution of this study is the examination of use of the Web in marketing effort and how this usage influences financial and marketing performance. Marketing Organizational performance Online operations Electronic commerce Australia...

... regarding what constitutes e‐banking service and the determinants critical to e‐banking service quality. The paper makes key recommendations towards enhancing current online financial services quality and delivery. Financial services Customer services quality Ireland Electronic commerce Banking...

... premium as a measure of brand equity. Brand equity Electronic commerce Internet shopping Consumer behaviour Research interest in brand equity and branding has been an important topic of research in the marketing area. The “brand equity construct” refers to the added value a brand name...

... information. The PZM framework has adopted the most rigorous procedure in describing and validating the e‐servqual construct and hence can be considered as more robust. The conceptual model is shown in Figure 1 . Trust Customer satisfaction Customer loyalty Electronic commerce Customer...

... opportunities for competitors, who would then build a stronghold in the virtual marketplace. Jun Yu can be contacted at: junyu@uic.edu © Emerald Group Publishing Limited 2006 Electronic commerce Internet Internet marketing China To make these results achievable, several...

... sales and future repeat business. © Emerald Group Publishing Limited 2006 Design Marketing Perception Electronic commerce Internet marketing When a consumer enters an organisation's web site they typically do so in order to find information on a given topic or to undertake...

... if the deletion resulted in an increased coefficient α. After the item was deleted, the process was repeated until a final scale was determined with an α coefficient that exceeded 0.70. As a result, five items were removed (Appendix). Internet Electronic commerce Worldwide web Customer...

... Electronic commerce Markets Electronic commerce is becoming increasingly critical to both buyers and re‐sellers. Though still considered to be in their infancy, internet usage and online marketing are growing explosively. During 2003, approximately 40 million households in the US alone made at least...

... or ranks. Purchasing Prices Market research Electronic commerce Imagine a student required to purchase a textbook for a college course. One option would be to purchase the book from a local store that stocks it, and thereby enjoy the advantage and convenience of immediate availability...