... universals can be made to fit a potential infinity of particulars that cannot be foreseen by the rule-maker.” Our belief is that service standards for humanity should be co-created by humanity. Services should serve the full spectrum of human needs by practicing service inclusion (Fisk et al., 2018...

... justice) and research approaches for serving humanity (service design and community action research). Research implications ServCollab seeks to advance the service research field via large-scale service research projects that pursue theory building, research and action. Service inclusion is the first...

... policies continuing into the future, which highlights the urgent need for service organizations to co-create a more inclusive world by 2050. Third, the authors call for service inclusion to become the moral norm of service provision. Fourth, the concept of service inclusion is defined and its importance...